Flocksy Case Study
Educating the Next Generation:
How ANU Used Flocksy to Modernize Student Recruitment and Storytelling
Educating the Next Generation: How ANU Used Flocksy to Modernize Student Recruitment and Storytelling
Overview
As a globally ranked university, ANU faces steep competition for top students. Their marketing team needed to differentiate academic offerings, simplify program communication, and reach audiences globally, with speed and visual clarity.
Flocksy helped ANU tell richer stories through brand-consistent videos, digital guides, and illustrated explainers built for engagement and optimized for admissions.
Industry
Higher Education
Location:
Australia
Project Types
Copywriting
Graphic Design
Custom Illustrations
Video Editing
45%
Cost Savings vs.
In-House
45%
Cost Savings vs. In-House
113
Files
Delivered
3-4x
Faster Turnaround vs. Freelancers
4.7/5
Average Client
Rating
4.7/5
Average
Client
Rating
The Challenge
ANU’s team was stretched thin, struggling to meet growing content demands while staying on-brand
Limited internal bandwidth to support campaign storytelling.
A growing demand for high-quality, multi-format recruitment assets.
Pressure to deliver materials that speak to both students and global stakeholders.
The Flocksy
Solution
The Flocksy
Solution
Flocksy delivered a coordinated creative team that worked across:
- Student spotlight videos and faculty intros.
- Program brochures and animated explainers.
- Website copy and conversion-friendly content for academic pages.
Using ANU’s Brand Profiles, our team ensured assets stayed consistent with voice, accessibility, and visual style.
Results
That Matter
Results
That Matter
Cross-Functional Creative Support
From the business school to international recruitment,
ANU received tailored content across teams.
Cross-Functional
Creative Support
From the business school to international recruitment, ANU received tailored content across teams.
Faster Campaign Execution
Launched seasonal enrollment pushes and new program content quickly.
Stronger Digital Performance
Higher CTR and time-on-page for redesigned program pages and promotional videos.
What
ANU Gained
What
ANU Gained
Clearer, Stronger Academic Storytelling
Flocksy helped ANU turn dense academic content into engaging,
story-led visuals and messaging, boosting clarity and connection
across all channels.
Clearer, Stronger
Academic Storytelling
Flocksy helped ANU turn dense academic content into engaging, story-led visuals and messaging, boosting clarity and connection across all channels.
Creative Consistency
With Brand Profiles and a dedicated team, ANU unified its look and tone across departments ensuring every asset feels on-brand.
Smarter Use of Resources
ANU boosted creative output without extra hires, using Flocksy’s flat-rate model to save time, cut costs, and hit deadlines.
Client Feedback:
Precision and Professionalism in Every Frame
Precision and
Professionalism in
Every Frame
“Followed complex directions perfectly.”
- Research Video Editing Project
“Thanks, Janelle! A
pleasure to work with you and greatly appreciate your attention to detail and speedy efficiency.”
- Event Collateral Design
“Fast, and delivered exactly what I asked for.”
- Lecture Video Series
“Excellent work yet again from Ugis.”
- Webinar & Showcase Video Project
When your message matters, make sure it lands.
Creative clarity for education from Flocksy.
When your message matters, make sure it lands. Creative clarity for education from Flocksy.
See How Other Leading Brands
Accelerate Creative Production with Flocksy
Explore real-world results from businesses that leveled up their output, stayed on-brand, and got more done – without growing headcount.
