Flocksy Case Study
Why Joe Ignace Trusts
Flocksy To Create His Content While He Grows His Business
Joe Ignance is a serial entrepreneur. By 24, he led a 168-year-old company with over 35 people, becoming one of the youngest district sales leaders. Now, he hosts The Knowledge Gap Show on YouTube, teaching others to master their purpose and grow their business. Since using Flocksy’s services, his YouTube views and engagement have grown.
About Joe’s Company
The Knowledge Gap
Joe defines a knowledge gap as: “the gap in knowledge we all have about certain processes in life.” He has also made it his life’s mission to close that gap in knowledge for anyone looking for support, direction, and guidance. Not only does Joe want to help young entrepreneurs build up their businesses, but also to “find their purpose” and “make the world a better place.”
64
Successful projects
4.93
Average project rating
Video Editing
Most utilized project category
Joe Ignace
Founder of The Knowledge Gap
“Having unlimited is really, really helpful. If you have lots of volume, Flocksy is definitely the place to go. If you have a lot more projects and need versatility, Flocksy would definitely be the place to go.”
The
story
When Joe began The Knowledge Gap, he knew he needed his videos to be engaging and professional, but he didn’t have the time to dedicate to content creation.
He joined Flocksy for our video editing services and quickly realized that he would need Flocksy to help him not only with his YouTube channel — but with his growing client list and their content as well.
The Knowledge Gap's Flocksy team
He joined Flocksy for our video editing services and quickly realized that he would need Flocksy to help him not only with his YouTube channel — but with his growing client list and their content as well.
The challenge:
“I had a growing business and not enough time.”
“Before Flocksy, I would record and send [the videos] to my editor. The editor would then work on them, but there was always this frustrating moment when I wanted something to be changed; it was very last minute. I would have four or five videos ready for him to edit, and it would always be so last minute for him to get things done right before we were trying to post [the content].”
Before joining Flocksy, Joe realized he needed to focus more on growing his business than editing his YouTube videos – so he hired a designer to handle his content creation. Even though he was paying his designer MORE than he currently pays for our flat-rate creative services subscription, he was getting less done — “I really needed something else to take [content creation] off my plate. And my editor was just being super hard to work with and slow, and I needed all these branding materials.”
While his business and client list were expanding, his frustration also grew. Joe felt like he had to have a hands-on approach to his YouTube content, as opposed to being able to direct his creatives from afar. Not only was Joe spending too much of his time editing and reviewing content himself, the videos were not always as professional as he needed them to be — “I don’t know how many extra clients [my editor] would have, but there were some videos that were great, and there were others that just seemed to lack quality.”
The Knowledge Gap's Flocksy team
While his business and client list were expanding, his frustration also grew. Joe felt like he had to have a hands-on approach to his YouTube content, as opposed to being able to direct his creatives from afar. Not only was Joe spending too much of his time editing and reviewing content himself, the videos were not always as professional as he needed them to be — “I don’t know how many extra clients [my editor] would have, but there were some videos that were great, and there were others that just seemed to lack quality.”
The solution:
“For me, [Flocksy’s] what I need so I can continue to grow sales”
“At the end of the day, there's not too much to worry about. I put a project in just to test it out early, saying: ‘Hey, can you break this video up into shorts?’ And they just did it the same day... They do a great job based on the project. And leave nothing to really worry about. For me, that's what I need to continue to grow sales and improve the coaching program, finish my book — do all the different things that are more income-producing activities [than video editing].”
Almost immediately, Joe was shocked by how fast our team of creatives could complete projects. Even his longer videos were edited to perfection within 3 days! Not only were we completing projects faster than Joe’s current editor at a more affordable rate, the content created was exactly what he was looking for — “I tried Flocksy for a bit, and [the creatives] were doing as well or better than my current editor, which was awesome. So, because they were producing the quality that we needed, that made me feel great.”
Joe soon discovered that not only could Flocksy handle his video editing but also his graphic design needs. Now, he trusts our team at Flocksy to do pretty much everything — “My creative team made my sales presentations. I put all this effort into just making a really good website and then everything else is branded the exact same way, which is wonderful because I can just send them that website. So, I like that [Flocksy] can do everything at this point.”
The Knowledge Gap’s Flocksy team
The results:
“I use Flocksy all the time with my clients, for myself, and will continue using it for a very long time.”
“Everyone’s noticed the quality [of my content] is better. What’s awesome is that the Creatives can do whatever you tell them to. If you need something, they’ll do it AND they’ll make it better. They’ll find ways to improve it. It’s often [me] giving suggestions and then the Creatives bringing out some pretty good stuff themselves, which is helpful.”
So far, Joe has used Flocksy’s video editing and graphic design services and had the help of our Creatives in creating his very first book cover mockup.
He is looking to try our web design services next.
For him, the most significant benefit that has come out of joining Flocksy has been the “time freedom” he’s been given — “just being able to offload tasks to a team and not have to go do everything, knowing it’s going to be done in a day or two, allows me to strategically plan what’s happening my yearly calendar, my monthly calendar, my week. I can say, ‘Here are all the things that I need completed by these dates.’ I can then go ahead and upload them, they all get queued and then just get hammered out one by one and I don’t have to worry about it.”
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