advertising – The Flocksy Blog

Facebook For Your Business

Right now Facebook is one of the most used social media platforms that businesses are using, and why wouldn’t they? Facebook is a great platform to start with if you want social media platforms to boost your business’ online traffic! If you don’t agree with me that businesses should have at least a Facebook account for their business, then continue reading this post to hear some reasons why businesses need to have a Facebook account. And once you’re done, you can tell me if you still disagree.

Four reasons that Facebook is great for your business:

One: I would say the pretty much the best part of Facebook is the Messages! Why? Because it’s helpful in so many ways. You can answer quick questions such as event times, sales, discounts, and general info. You can also connect with people who could be possible future clients for your business by creating a personal connection.

Two: Unlike Instagram and other social media platforms, Facebook makes it so you can build a community with your page follows. You get to know what your followers like, and their interests. You can better learn what makes them keep wanting to come back again and again. And I’m pretty sure that if you ask any good business person that, they would say the first thing to advertising is to make sure that you are posting content that is relevant to the stats and interactions you see on each post (that’s all made easy by Facebook to track that helpful stuff).

Three: What about the live video? That’s pretty great, isn’t it? Well, we think so, because it can serve so many purposes. Do a new product drop, a short “around the office” or a Q & A time. Customers love to connect with companies online, primarily through social media, and they see behind the scenes.

Four: Facebook gives you the ability to put your business out there and right in front of your future customer’s eyes. You can generate new leads with a simple click of a button. It lets you reach hundreds of potential clients within one touch, no talking, no trying to sell. You simple just write what you have to say and put the photo or video you want and then push publish on it. Then answer any feedback that might come in and interact with your followers.

Interact is the name of the game, right? Yes, interacting with your customers is very important and where to better start than with Facebook? We are in a day and age when formal is out. It’s all about being personal, building connections, and owning your brand. And Facebook offers all that. It gives you a one-on-one that is harder to achieve than with other social platforms, because of the many ways that there are to interact with your customers.

So, if you don’t have a Facebook account for your business, then you need to get one because it will open up a whole new way of getting your business out there and known.

3 Tips On How To Give Your Blog A Fresh Look

If you own a business, then there is a good chance that you are going to want to create a blog for it. And when comes to a blog for your business you’re going to want to make sure that it is a good one that people want to visit. Maybe you want to do that but don’t know how, if so then read the tips down below to find three good ways that you can make your blog one that people keep coming back to.

Here are a few ways that you can improve your blog (if you already have one) and make it one that generates interested readers and traffic:

One: Hook your Instagram account up to your blog. You can either have it on the sidebar or you can use it as a banner across the top of your blog. It will show your 3-8 most recent posts from your account and people can click on the photos and it will take them to that post of yours. It makes your blog look better and it helps promote your Instagram account at the same time!

Two: Change up the background of your blog every once in a while. It will give your blog a new look and make it different without having to really do anything different.

Three: Make sure that you have a photo and an about section on your blog. It will help make your blog feel more personal and not just some person writing content that no one ever sees. It will also make your blog stand out and you as the writing will stand out as well!

When you have a business blog you want to make sure that it is a good one, because if you want a blog that people are going to want to read and keep coming back to, then it has to be a good one. Keep these super fast and easy tips in mind when you are thinking of ways to increase your blog traffic and give your blog a fresh look!

Tips and Tricks For Bringing In Business

Your business is going good, you are generating a lot of new leads, sales are up, and overall you are happy with how it’s working out. But sometimes we have to face the fact that business isn’t going to be booming forever. Every business hits a plateau, and you may even have weeks, months, and maybe even years when your business goes downhill.

Here are some ways to bring more business in if you start to find things lagging, or foresee that in the future they might start to.

One: The most important thing to remember when thinking of ways to bring more business in, is to make sure you are interacting with your current customers and potential customers. If you aren’t already doing this then start doing it right now.

Two: If you don’t have social media accounts for your business, then you need to get some, that just goes without saying. Instagram, Facebook, Twitter, get them all and starting posting, liking, and commenting. Social media is going to be your best friend in the advertising department (here’s my post on the benefits of social media if you would like to read it )

Three: Advertise well. It’s important that you are advertising in more ways than one. Use Google ads, Facebook ads, and social media to advertise. Anything that you can use to advertise your business, do it, whether it is big or small. You are never going to bring in business if you don’t advertise on a daily basis.

Four: Almost no one can pass up a good deal! So do a 10% off sale or a 30% flash sale and talk about it everywhere. This can help you bring in some more business and possibly make it so people will come back to you when they want to buy that same product or service again, instead of going to someone else.

These are good things to keep in mind whether you need more business or want to bring in more. All four of these things are something that every business should be doing even if they don’t feel that their business is slow or diminishing.

A Few Good Ways To Build Backlinks

Almost any blog post you read on ways to advertise your business, there is a good chance that it’s going to talk about backlinks. Yes, of course, it is, because backlinks are a great way for people to find your website or blog. But they are kind of pointless if you don’t know how to create a backlink, so I’m going to give you three good ways to build backlinks for you to start off with.

1. Interviews are a great way to build backlinks when you do a podcast or guest post then you will get a backlink to your website as the business you did the podcast or post with them. It’s a good way to get your business known. So get out there and start finding some awesome podcast and blogs to see if they want to interview you.

2. They are many ways that you can create backlinks and a good one is infographics. When it comes to link building this is one of the best because everyone loves infographics. And why wouldn’t they? They are simple, easy, and fun to read. This is going to be one of the best and easiest ways to create a backlink!

3. Good content is key to getting a link back to your site, if you don’t have good content then you are never going to get a backlink. So make sure to have better than just good content on your blog or website. This is VERY important to remember when writing.

Backlinks are needed when trying to use SEO and it’s good to know how to build them. I hope that now you know a little bit about how to create a backlink and that they are important to create when trying to advertise your business.

Paid Search And Social For Advertising

When it comes to your website you want to use the best way of advertising that you can. But what is exactly the best way to advertise your business? If you are one of the many people that ask that question then I think this post is for you!

There are so many options for advertising your business that it can be hard to choose just one, am I right? Well, I know that I have talked about ways to advertise with SEO, social media and a few other ways. So, let’s have a talk about a couple of different ones.

Okay so let’s start with paid search! Paid search is a great way to get your business out there.

Paid search is helpful because you can watch and see how much business you actually bring in from ads. So that way if it’s not working then you can try and find out what you have to change to get better results. Pretty nice, right?

Take a minute and think about how great that would be for your business! And to make it even better you can use SEO, social media, and any other way of advertising with this if you want! In my opinion, the more ways that you are advertising the better. All that it does is get your business known faster and your website or blog will have a better chance of showing up more in top search results.

Now another great way to advertise is with paid social. I know I have talked a lot about how great the free advertisement is and all when using social media platforms, but hey, let’s face it, sometimes you just have to put the money in it if you want the best for your company. And if you are going to pay to advertise your business then paid social is going to be one of the best investments you will make.

Over five million people use Instagram a year, now that means if you put an ad on Instagram over five million people see that ad. Granted not everyone is going to want to go check out your site, however, even if just 15% of that check it out that’s still a lot of potential customers right there!

Paid search and paid social are yet two more great ways to get your business out there and we totally recommend that you use them both for your business as you look for more ways to advertise. I could say a lot more on both these subjects, but I will have to wait for another post to talk more about how paid search and social work and how they can work together.