Bi Weekly Resource Round Up Vol 24

Featured Flocksy Team Member Design Of The Month:

 
Here is a custom facebook ad mockup created for a client by Flocksy team member Janelle.

All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.

Start a graphic design project today and see results in just hours!

8 Guidelines To Follow If You Want Your Startup To Succeed

    by Flocksy writer Jules

  Around 90% of startups fail. You need more than just a great idea. In this article, you will learn 8 essential tips to guide your startup to success.   continue

Navigating The First Year Of Your Startup

by Flocksy Writer Mariah.

  It’s no secret that starting a business is intimidating. Branching out and taking a leap of faith to embark on a new journey with an unclear path isn’t for everyone.

But, if you’re reading this, then it means that you’re ready to start taking the steps to solidify your future and build your startup into a driving force of innovation and ingenuity.  continue  

10 Great Explainer Videos To Inspire You

by Flocksy Writer Eden.  

Whether you’re new to marketing or are a seasoned veteran, every marketer needs to know how to make an explainer video.

But what if you’re stuck on what to do when making your explainer video? Luckily, we’re here to help you.

This blog post will discuss 10 examples of great explainer videos and why we like them so much. continue

Brand Buckets And How To Use Them

by Flocksy Writer Rachel.
   
When you submit a project request, you’ll be prompted to fill out information about the task. Before doing this, though, you should upload files to your brand bucket.

Doing so helps ensure that the creatives have the information that they need to successfully complete your project. continue

Bi-Weekly Resource Round Up Vol 23

Featured Flocksy Team Member Design Of The Month:

  Here is a custom facebook ad mockup created for a client by Flocksy team member Amanda.

All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.

Start a graphic design project today and see results in just hours!

How To Choose the Best Typography for Your Website

      by Flocksy writer Mary Lee

  You’ve put so much work into developing the content that makes up a website, and now it’s time to put on the finishing touches.

That includes choosing the typography that represents your client, the site, the products, or the service in the best light.  continue

The Evolution and Future of Web Design

by Flocksy Writer Rachel.

  These days, the user experience is everything, and web designers are happily pushing boundaries to offer something extraordinary.

Still, classic design elements have formed the foundation of today’s digital realm.

Let’s take a walk through the evolution of web design.  continue    

Pre-built Websites: A Convenient Trend

by Flocksy Writer Alexandra.  

Web design trends come and go like everything else.

But there’s one that stands out among the pack for it’s huge impact and convenience.

That is the trend of pre-built websites.
continue

How to Leave Feedback For Your Creative

by Flocksy Writer Rachel.

Now that your creative project has been posted on Flocksy, you can sit back and await great results.

But when the team member added to your project sends over a draft or proof, you might find yourself facing a difficult question:

What do you do if you don’t like the result? continue

12 Essential Social Media Apps To Market Your Business

There’s no question that a social media presence is good for business. Over 80% of people in the US have at least one social media profile, and more than half of those have multiple accounts.

That means there’s a high chance of reaching customers on various social media platforms, whether through brand awareness, content marketing, or video ads. In fact, the majority of social media users also use their favorite platforms to directly purchase products.

While some of the best social media platforms to include in your marketing campaigns are household names that you may already use, there are a number of less commonly used apps with millions of daily users that can be an effective addition to your media mix.

Here are our top 12 social media apps to market and grow your business – in no particular order.

  1. Facebook

Facebook is not only the biggest social media network in the world, it also has the most developed advertising platform of all of the apps available. Because it is such an established site, the tools at your disposal are easy to use, intuitive, and make the most of your budget.

Whether you choose to list your business on Facebook, utilize ads to target users, or set up your customer service through Messenger, it’s very likely new customers will find you there.

  1. TikTok

Unless you’ve been living under a rock, chances are you’ve heard of TikTok, one of the fastest-growing social media apps of all time.

With TikTok’s reputation for attracting a younger generation and having its own set of rules and trends dictating videos including dancing and lip-syncing, some businesses shy away from the platform.

But given it’s enormous potential for advertising either as a business or through influencers, companies should take note.

  1. Instagram

Smart advertisers already know that Instagram is so much more than a place to post vacation pictures. You can easily start by setting up an Instagram business profile and posting deals, promotions, sales, and product information.

As a visual app, companies can easily post images or videos without having to write long posts. Instagram also gives its business users access to dedicated resources to assist them in growing their audience.

  1. WeChat


Looking to branch out into international markets? If you’re considering China, it’s important to note that many popular US social media apps like Facebook and Instagram aren’t available to Chinese consumers.

This makes WeChat a great option for businesses looking to enter the Chinese market. While it started as a messaging app, it has grown into a platform for online shopping, advertising, and booking.

  1. LinkedIn

LinkedIn is popularized for being the go-to social platform for building a professional network, as well as finding a new job or recruiting employees.

It’s also a great tool for marketing, particularly for B2B commerce: did you know 80 percent of B2B social media marketing leads come from LinkedIn?

  1. Pinterest

Pinterest is a social media site for curating a digital pinboard of your ideal aesthetic – whether that’s through interior design, fashion, beauty products, or even food.

While the company does provide Pinterest Ads to businesses looking to promote their services, simply setting up a free Pinterest profile for your business to tell visual stories about your products or services can drive serious traffic to your company.

  1. QQ

Similar to WeChat, QQ is an instant messaging app. Based in China, the platform has grown its reach into more than 80 countries with a whopping 807 million users.

That’s twice the number of Twitter users around the world, making QQ the biggest social media app you’ve never heard of.

  1. Reddit

While Reddit began as a more obscure destination for internet users with specialized interest, it has quickly grown into a reputable platform for crowdsourced information.

While finding your niche on a subreddit is relatively easy, a self-promotion ban is heavily enforced on the site.

This means businesses need to get creative with what they share. With 430 million users, however, the payoff is well worth it.

  1. Twitter

One of the oldest and most established social media sites, Twitter allows you to share videos, pictures, and short posts in real time.

Many companies have found success with live-tweeting and using hashtags for promotions, as well as using the opportunity to easily interact with users.

The platform also boasts business-friendly tools such as Twitter Analytics to track the success of your campaigns.

  1. YouTube

Users watch over 1 billion hours of video on Youtube every day. That’s good news and bad news for companies looking to expand their video marketing: there’s a lot of users to watch your content, but there’s already quite a bit of great content out there!

Decide ahead of time how you’re going to make the best use of your YouTube marketing strategy by asking yourself beforehand if you want to grow your audience through search optimization, promote products through direct ads, or increase brand awareness through content marketing.

  1. Google Business Profile

Formerly known as “Google My Business,” your Google Business Profile is a listing for your company that users find when searching on Google.

While it’s more of a straightforward listing service, you can use the social media aspects, such as reviews and localized posting, to your marketing advantage.

Data shows that keeping your Google Business Profile verified and up to date significantly increases your click through rate and any potential purchases.

  1. Snapchat

Companies may shy away from Snapchat because the main draw of the app is that content disappears after 24 hours.

But many intrepid brands have found ways to use that to their benefit when marketing, by promoting sales and other news with more urgency to their users.

Snapchat allows you to directly tap into a younger audience with a basic free profile, or choose to pay to advertise your posts on their discovery page.

Bi-Weekly Resource Round Up Vol 22

Featured Flocksy Team Member Design Of The Month:

Here is a custom flyer mockup created for a client by Flocksy team member Janelle.

All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.

Start a graphic design project today and see results in just hours!

10 Tips For Making Great Explainer Videos

    by Flocksy writer Eden

Need a hand making an explainer video for your business? You’ve come to the right place. An explainer video can assist with business, advertising, and marketing in several ways.

What is an explainer video, you might ask? Well, an explainer video is a short film explaining your product to the consumer and why they should buy it.

In this guide, I’ll give you ten tips on how you can make an awesome explainer video for your business in order to drive up sales and show others how you stand out uniquely from the rest of the crowd. continue

My Honest Review of Thonest (Updated 2022)

by Flocksy Staff Writer.

Thonest is a decentralized sales and feedback tool that allows you to let your existing
customers answer questions from potential customers.

Using a mix of AI and software, potential customers can ask
questions and existing customers can respond.

Questions are available for everyone to view,
making your company more honest and open, building trust with new users.  continue    

12 Types Of Business Posters To Inspire You

by Flocksy Staff Writer.

The internet is filled with tiny ads no bigger than a stick of gum to elaborate and often irritating pop-ups.

But their size is a deficit. Business posters, on the other hand, reign supreme because they can be many sizes, often larger than 3 feet by 5 feet, and can incorporate visual attractions more than many other options, including internet marketing ideas.

The resolution, the colors, the style, and even the shape, all draw the eye, and with the right focus points, can even improve your exposure to a large audience. continue

Building Your Brand with a Personal Website

by Flocksy Writer Amy.

Building your personal brand can be just as important as building a company brand.

No matter what your business or career industry is, by building your personal brand, you develop an audience and are able to further your creative and business endeavors.   continue

15 Creative And Unique Business Card Designs To Inspire You

Business cards are one of the most effective means of marketing, especially when you’re just starting out in the business world.

A cute, stylish card that you can easily pass around containing your company’s list of services is the perfect way to garner customer attraction and spread the word about the good or service you provide more effectively.

But sometimes it can be daunting to know where to start or what design will be most beneficial for what you’re trying to accomplish.

If you feel this way, you’re not alone, and we’ve got you covered. In this article, we’ll share with you fifteen business card designs that are sure to provide you with inspiration for making your own.

15 Of Our Favorite Unique Business Card Designs

  1. Cheese Grater Card

From JWT Advertising, this unique card is sure to get people to come back for more. Sometimes having a theme to your business card centered around who you are and what you do is the best way to paint a memorable picture in the mind of your customers.

Having a business card in a creative shape, such as a spray bottle for a cleaning company or a cake for a bakery, will remind potential customers of what you do whenever they see the card, even if they don’t have time to glance at the contact information.

  1. Mini Portfolio

This adorable mini-portfolio envelope by illustrator Iris Compiet doubles as both a business card and an example of what she can do.

If you’re into the arts, this design is for you – it perfectly encapsulates the creativity of the artist in both what she does and how she presents herself.

Using this design is sure to show people your skills at photography, graphic design, art, or even writing!

  1. Interior Designer Card

Interior design is a job where it’s super important that you stand out from the crowd – after all, that’s what you’ll help your customers do with their homes!

This ornate business card by Smriti Kariwal illustrates the beauty of patterns in home design array, displaying a preview of the business owner’s talent for potential buyers.

  1. Illusion Card

Remember those visually-stimulating cards you got at parties or after a trip to the doctor’s office?

The ones with a shifting image, almost like a mirage? Well, turns out these ones are great for business too! Evengy Katz’s design for a barber shop card can be used for all sorts of jobs for a versatile, eye-catching design.

Because it doubles as both a fidget toy and a business card, it’s sure to keep customers’ eyes on your business; literally, in this case!

  1. Lush Seed Packet

Because gardening and lawn care companies are a dime a dozen, you have to make absolutely sure that yours pops out the most among your customers’ choices.

Luckily, this card designed by Struck Creative is here to do the trick. This business card doubles as contact information for your company, as well as being a seed pouch.

This makes it perfect for remembering who you are as well as for practical use in the gardening adventures of your potential customers!

  1. Tearable and Shareable

Divorce is never fun to deal with, but this card by James A.W. Mahon can at least help people know their options better.

Even better, this card can be used for a variety of businesses as a way to share the information with others!

If you run a painting class, a party place, or even a bakery, you can make sure that your business card is the gift that keeps on giving with this design.

  1. Filmmaker Ticket Cards

If you’re a filmmaker, you’ve probably wondered how on earth you could possibly compete with enormous studios. Not to worry, though; Alice Cho has you covered with this callback to classic cinema.

With this business card being shaped like the movie tickets of old, it generates both nostalgia and interest in your next big production.

  1. LEGO Business Card

Toys are a timeless mode of diversion for children and adults alike, and LEGO may have the most interesting design for their business card yet.

These cards match each employee’s features quite well, and the contact information is printed on the back.

If you’re selling to customers who love toys, the best way to remind them of who you are and what you do might be to become a part of their daily play with this creative and unique informative toy.

  1. Rollable Yoga Mat Card

Yoga is a timeless way to relax and exercise, and there’s no better way to accomplish this than by giving your potential clients a reminder of what you do.

The relaxing blue encapsulates the quiet peace of Vancouver Yoga Center’s wonderful atmosphere, and rolls up just like the mats they use to help their fitness members find more balance in their lives.

The language of color is especially powerful, and one of the most effective tools you have at your disposal in whatever business endeavor you have planned.

  1. Coaster Card

If you’re a communications expert, chances are you’ve been a few places in your life.

This coaster card by Jukebox Prints is both cute and informative, letting your customers know what it is that you do and what your experience level is while also being chic, classy, and generally wonderful for get-togethers!

Place it on the table and watch people go nuts for it; it’s sure to get people to ask more questions and request your business for their needs.

  1. Cotton Business Cards

These cards from MOO may not look especially unique, but if you take a closer look, you’ll find that they’re a lot cleverer than they seem at first glance.

These are actually repurposed T-shirt scraps, pressed into paper using one of the most ancient methods of papermaking.

This method creates a premium business card with an interesting story behind it, making it a great choice if you’re wanting to get a chance to explain your business to others.

  1. Event Photographer’s Film Card

Photographers have tight competition in the market, so it’s super crucial to have a card that looks unique and classy, and captures what they do at a glance.

Norris Mantooth’s card, translucent and appearing to be a camera lens, helps accomplish this wonderfully.

Plus, it’s pretty fun to look at, meaning customers will be drawn to it even more and share it with everyone around them as a result.

  1. Flower Bouquet Cards

The importance of the right bouquet (and the right marketing scheme for your company!) cannot be overstated.

Latona Marketing made this perfect business card for what they do, all boiled down into a simple shape resembling a flower bouquet.

Posturing your business card around the main idea of what you do is a must, and there’s no better example of that than right here!

  1. MODHair Card

This business card by Fabio Milito for MODHair, a rock-n-roll salon in Rome, has multiple uses.

Not only does it plainly advertise the services offered, it’s also a usable comb!

To top it all off, this business card plays a classic rock tune, meaning you’ll never forget which hair salon it’s talking about.

With an almost magnetic pull, this card appeals to a wide range of people while also functioning as a preview for the service provided.

  1. Personal Trainer Card

Our brains are constantly linking stimuli to information; that’s why it’s so easy to study when listening to music or chewing gum.

This business card makes use of the fact that you have to pull it to see the personal trainer contact information, making it a great choice for potential clients looking to improve their overall fitness.

10 Tips For Creating Professional Voice Overs

Professional voiceover work may be a dream for those who want to pursue a career in voice acting, or for entrepreneurs who want engaging narration to go alongside their creative ventures.

Whether you’re doing voiceovers for a client or yourself, professional voice overs are supposed to tell a story effectively and bring the listeners in.

Read on below to see our 10 tips for creating professional voiceovers, all of which can be done from the comfort of your home.

First And Foremost, You’ll Need The Proper Gear And Equipment

Although the specific makes and models will depend on your own taste, here are a few general products that should be on your list when creating professional voiceovers.


1. The Microphone

Besides you, the biggest star of your voiceover recordings is your microphone. You’ll need to shop around for the right microphone that will elevate your story telling.

Contrary to widespread belief, it doesn’t have to be expensive. You can find microphones rated 4 stars and higher on Amazon for under $100.

A microphone stand is also a must have. It’s great in assisting you with remembering to not sit too close to the microphone and it will help to reduce the sound of rustling papers as you look through notes. 

2. Use A Pop Filter

When a microphone picks up air impact as a result of plosive sounds, it doesn’t sound pleasing to the ear for your listeners.

A pop filter, or pop shield, is used when tracking voices and it helps prevent the ‘popping’ sounds from getting into the recording.

Pop filters are positioned 4-6 inches in front of the microphone. They are helpful with making sure that the voice-over artist is the correct distance from the microphone, which is about 8-12 inches from the mic.

3. Voice Recording Software

Using a reliable voice recording software is necessary if you want to consistently have high-quality, professional recordings.

If you’re looking to save money, Audacity is a popular free voice recording software that is beginner friendly and geared toward podcasting and voice recordings.

If you want an interface that is more multi-faceted and allows you to do more mixes, Wavepad is another popular choice for creatives with monthly and yearly subscription fees.

Once The Technical Aspect Of Creating Voiceovers has Been Figured Out, Now The Focus Should Be On You (The Voice Actor) And Your Environment.

4. Record In A Quiet Place

In order to reduce background noise, think about recording in an environment that’s as silent as possible.

This can be in an area of the house that’s the quietest, such as a basement, bedroom or even a closet!

If you live within a household where it’s difficult to be rid of noise, try your local library. Libraries often have private conference room that you can rent by the hour. 

 5. Keep The Script Close To You

Familiarize yourself with what you are about to record from the very beginning.

Don’t be afraid to mark up the script with ques on when to breathe, when to pause, or when to pitch your voice up or down when necessary.

Once you’re ready to record, use the familiarized script as a guide.

6. Pre-Read The Script Before Recording

Before you start recording, read the script aloud. This lets you find the right combination of volume, projection, and pacing for the voice-over.

If there are any difficult sections that you’re having trouble with, reading out loud will show you where you need to rearrange a sentence to resolve the issue.

The goal is to make your voice-over sound natural, at-ease, and appropriate for the task.

7. Record As If You’re having A Conversation

As stated earlier, yes, it is important to pre-read the script but just as much, remember to not sound like a robot once you press record. 

For example, when you’re talking to another person, you’re not only using your voice, but also facial expressions, body movements and gestures.

Although listeners won’t be able to physically see you, make sure that each word is still understandable through the microphone by speaking clearly and naturally. 

If you are the client who provided the script to the voiceover actor, be sure that the script is easy for the actor to follow and that the script is relaying a message that your targeted audience will be able to understand.

8. Record Standing Up

Make it a habit to stand while you’re recording your voiceovers. If you can’t stand, sit up straight in your chair.

Good posture will help to maintain good breath support, which makes it easier to project your voice in a strong, clear tone.

9. Have A Video With The Voiceover

If you are a client who’s trying to market your business, it’s good practice to hire voiceover actors to narrate advertisements, films or shows (depending on your genre).

A good narrator alongside an engagement video can drive sales or clicks to your website.

When hiring a voice actor, remember to send them your video so that they can get familiar with your brand and the overall tone that they should use for the video.

As a voice actor, if available, request to see the video before you record. The video, along with the script, will provide proper guidance with cadence and energy.

10.Be Confident 

Always speak with conviction and confidence when you’re recording. Clients are more likely to hire voiceover actors that don’t sound timid or unsure of themselves.

An upbeat, confident tone is contagious, and your listeners will be able to feel it. If you don’t feel confident, fake it! Listening to an engaging, confident narrator elevates the listening experience. 

Bi Weekly Resource Roundup Vol 12

Great Articles and Designs to Inspire You!

Featured Team Member Design Of The Month:


Here is a custom character design mockup created for a client by Flocksy team member Alberto.

All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.

Start a graphic design project today and see results in just hours!
 

How To Hire A YouTube Editor

  by Flocksy writer Sophia
  Editing videos can be a timely process. Yet, video editing is so necessary for marketing your business and reaching your audience. You may be considering how to hire a youtube editor for your business.  continue

14 Clever Tech Logos That You Can Use As Inspiration For Your Start-Up

by Flocksy writer Rachel Estes
  If you are researching inspiration for impactful, yet simplistic, logos for your new tech start up, this list has some amazing ideas. Read on to discover 14 clever logos from well established tech companies.    continue    


6 Benefits Of Having Your Employees Work Remotely

by Flocksy writer Rachel Estes
  Studies have found that businesses that implement remote work policies see increased productivity, efficiency, and fulfillment from their employees, which in turn means your business will benefit greatly.  continue

Branding Vs. Marketing: Building Relationships While Driving Sales

by Flocksy writer Kasey Van Dyke
  Understanding the differences between branding and marketing is crucial in developing effective strategies and strong tactics.  continue

Bi-Weekly Resource Round-up Vol 11

Hi Everyone,

We now offer an easy way to share work done with your clients without showing any of the Flocksy branding.

This is great for agencies that want to share work with their clients without showing that Flocksy did it.

If you are on the Access Plan, simply go to the project and click the share button above the work. Then simply toggle off “Flocksy branding” and you are good to go.


Sam Ryan
… and the rest of Team Flocksy!

Featured Team Member Design Of The Month:


Here is a blog post design mockup created for a client by Flocksy team member Sunardi.

All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.

Start a graphic design project today and see results in just hours!
 

The 8 Most Common Web Design Blunders To Avoid

by Flocksy writer Valentine Karimi
  Easy and inexpensive self design platforms have simplified the process of creating sites. In fact, you no longer require coding knowledge these days. However, acquiring a website is not the problem; usability is… continue

Some Great Logo Examples To Help You Get Inspired

by Flocksy writer Sophia
  Logos are a critical aspect of any brand; they’re what represents a brand and makes it recognizable to customers. When you think about all the top brands(Apple, Google, Target, Microsoft) a lot of times what will instantly come to mind is their iconic logos. Logos speak for their brand and are a huge part of their advertising.   continue    

12 Interesting And Iconic Logo Redesigns

by Flocksy writer Sophia
  Regardless of the size of the change, seeing redesigns that Iconic companies make are also always a fun adventure and the public is very quick to judge whether it was a success or not. Here are some examples of famous brands, and their logo redesigns:  continue

How To Design The Best Characters For Websites

by Flocksy writer Alexander Lundrigan
  If you are a web designer, you will likely run into a client that wants a cutesy or cool looking character design for their website. If your goal is to dazzle the client, you need to understand the best conventions when designing these characters. continue

8 Apps To Make Your Life As An Entrepreneur Easier

Once you take the leap to be a small business owner, you will notice immediately that you spend a lot of time jumping from one responsibility to another. Entrepreneurs must wear many hats aside from being the CEO, such as accounting, marketing, and sales.

Luckily, there are various apps available for moguls to use to make business task simpler and more efficient.

Read on below to see our list of 8 apps that every entrepreneur should know.

1.Accompany(Cisco)

Accompany is an app that uses artificial intelligence to build large databases of people and relationships at companies. The app will send you notifications about the latest company news, work anniversaries and other information to keep you abreast about what’s going on with businesses that you’re interested in. 

To put it simply, Accompany is an app that has information all in one space about companies or potential contractors without you having to spend time researching online. 

2. DisputeBee

For small business owners, staying on top of the financial aspects of the business falls solely on your shoulders. It is important to try to stay in the “green” and avoid as many monetary missteps as possible.

DisputeBee is an app that helps owners with the process of identify negative marks on their credit reports and assist with having them removed. With DisputeBee’s help, you can increase your credit score and stay on top of your credit score so that it doesn’t impact your growing business.

3. Toggl

Are you easily distracted whenever you work? Or do you overwork yourself so much that you forget to eat or drink? It’s easy to lose track of time, or let time lose you, when you are your own boss.

Toggl is a productivity app that that allows you to track your daily work. Every day, the app sends reports to you about how you allocate your time. The app shows you where you can improve productivity and get things done on time so that your days are more structured.

4. Hunter

Hunter prides itself in ensuring that users will be able to find email addresses in seconds. This app is great for entrepreneurs who want to find and reach out to connections via email to talk about business ideas or prospects. If you know the person’s name or company that they work for, Hunter will try and find their email contact information.

5. LastPass

As an entrepreneur, you have a lot going on and remembering all your passwords may be easy to forget. With LastPass, you can easily access all your passwords on each connected device. This app eliminates the need to store passwords on multiple devices or platforms.

6. Asana

The Asana app is perfect for entrepreneurs with remote teams consisting of freelancers or contractors. 

Asana is a cloud-based project and task management tool that will help you manage and organize assignments, communicate, and collaborate with remote workers. It’s initiative, easy to use and best of all, free for small teams.

7. Canva

Canva is a great app for creating promotional posters, infographics, and web design content. It’s also perfect for creating logos, thumbnails, and post for social media content.

The best part of this app is that you don’t have to be a design professional to use it. Canva provides you with hundreds of ready-to-use templates that are all customizable. If you want more template choices and more design features, consider upgrading to the paid version. 

8. Pocket

Gone are the days of scrolling through various news outlet until you find something that’s interesting. The pocket app is a news app curated specifically for you! 

Save articles, videos and stories from any publication, page or app that has to do with your business interest Curate your own space filled with everything you can’t wait to learn.

The 10 Most Common Myths About A Job Interview

A job interview, no matter how many times we’ve been in one, always makes us a little nervous. Do you get that little stomach drop when your name is called to come in? It’s perfectly natural to feel nervous, even when you’ve prepped yourself for days.

What many professionals won’t tell you is the myths that are out there about job interviews. There are plenty of antiquated or just plain fake tips out there ready to sabotage your efforts, and they are important to know before the hiring manager calls your name next.

Dressing To Impress Is Old School

Even though attitudes toward workplace attire have evolved from years past, it’s important to dress appropriately for an interview. On the flip side, an interviewer who forms their opinion about candidates purely from the label of a suit might give you an indication of the work environment you should avoid. Ensure your hygiene is good and take hints about what people are wearing from photos of the workplace online.

Don’t Say ‘I Don’t Know’

It’s a given that in an interview you should answer questions with confidence and candor, especially if they are questions specifically about your work history and personal background.

But if a question is posed to you that you don’t immediately know how to answer, you are not being vulnerable nor clueless by not answering with a similar confidence and candor.

Be honest and say you don’t have an immediate answer, but also stress that you want to know the answer.

Body Language Is Telling

The truth is, an interviewer’s body language or facial responses to you or the way you answer questions is not an indicator of how well your interview is going.

There’s a myriad of reasons why someone sits the way they do, or how their face looks for that very small portion of their day. Maybe the interviewer is stressed about something totally unrelated to you?

Body language is not a good indicator of how the interview is going and definitely not an indicator of whether they like a candidate or not.

Short Resumes Work Best

In years past there was a tip that the shorter your resume, the better. In fact, many people swore by having one page only. The reason for this was that supposedly the interviewer’s time was so important and short, you had to advertise yourself the best way possible and in the shortest time possible.

This attitude has totally changed in the modern workforce; in fact many companies have dedicated Human Resources departments or Hiring Managers who spend most of their day looking solely at resumes and candidates.

Always Accept A Beverage

Accepting a beverage prior to your interview would seem like a very innocuous thing, and that would be correct. However, another old interview tip was to always accept what was offered to you, as it would indicate your politeness.

In reality, most companies don’t have a dedicated staff for catering so you might be making your interviewer accommodate you by accepting. It’s actually an inconvenience to them.

Also, why risk needing the bathroom if the interview is a long one or you are already nervous?

Qualifications Will Always Get You The Position

Listing your qualifications on your resume is important, and many job openings require a minimum set of qualifications. But just because you have the highest qualifications won’t mean you will get the position, or even be put into the final group.

Cultural fit, years of experience and how you interview are actually far more important in the eyes of interviewers and hiring managers.

Unfortunately nepotism can trump all these too.

Keep Your Responses Short

This one is easy to disprove, especially if workplace culture is important where you are applying.

How do you feel when you go to a store and ask a question of an employee and they answer with a one word response or blunt, “I don’t know.”

Speaking with a warm and polite tone is far more beneficial than being robotic and sharp.

An interviewer will appreciate your openness and ability to engage with them far more than being a human Siri or Alexa.

The Questions Are Always The Same

A job interview will have some common questions across all interviews with candidates for a position. This is to measure and compare the candidates, obviously. But the assumption that every interview will follow a script is just not true.

Interviewers will go down different paths of questioning so they get to know you better, as no candidate is the same.

If every question was going to be the same, the interviewer could just ask you to fill out a form and not bother meeting you in person, right?

The Interviewer Does The Hiring

This is a natural misconception to make, especially for inexperienced job seekers. Assuming whom you are talking to will do the selecting is a natural, albeit incorrect, assumption to make.

It is more than likely the interviewer will be one of a group who will select a new hire or may only be asked to provide some simple feedback to another panel. Your resume and feedback has a long journey to go on yet.

‘Winging It’ Works

And finally there is something to be said about natural charisma and sounding like you know what you are talking about, but the truth is “winging” the interview will likely not work out in the end.

It’s important to come into the interview with some prior knowledge about what a company does, their philosophy and their reputation. You also want to know what you will say to common questions in interviews and hopefully anticipate what they may ask you at random.