ga('send', 'pageview');

How To Network Like A Pro: An Essential Guide For The Budding Social Butterfly

Are you a creative type? Are you looking to grow your business and your personal network? If so, this blog post is for you. I’ll be sharing my insights on how to be more social and build connections that will help propel your career forward and give you the opportunities that come with it.

It’s not just about meeting new people and shaking their hand. Networking is building relationships with other professionals who can help you grow your business or career in a variety of ways—from introducing you to potential clients to hiring you for a project.

Know Your Niche

The first step when trying to find ways to network as a creative is establishing your niche, that is, what your unique talents and skills are and the audiences that are looking for your expertise. Make sure to take the time to brainstorm. The more specific and distinct your niche is, the better.

Your Professional Profile

Your niche should be reflected in your personal website, online portfolio, and LinkedIn profile. While you may not know exactly who’s looking at these places yet, you can narrow your search by looking for keywords related to your niche in the content on these spaces. What companies in your field are hiring? What opportunities are most desired? What are the differences between your skills and the skill set of others?

Vigilance

When developing your personal network, it’s pays to stay vigilant, especially if you’re a freelancer. It’s important to always be on the look out for new opportunities. There are many things you can do to expand your network and get the chance to meet new people. And while you can never make a connection happen by sheer luck, you can definitely turn luck in your favor by staying open to opportunities and showing up. Being in the right place at the right time can make all the difference in the world.

Ways To Connect

If you’re looking to connect with creative people in your area, here are a few tips on what to do.

Local Meetups

Take the time to visit a local meetup group or conference that caters to your skills and expertise. Meetups allow you to learn new skills in a social and relaxed environment, all while interacting with others in your field. You’ll make valuable connections with other creative people, potential business partners, and can learn skills that will aid your job search in the future.

Once you’ve visited one or more meetups, then start reaching out to people in the area. Reach out to individuals on LinkedIn, Facebook, and Twitter. Find out about opportunities that are relevant to your area of expertise.

LinkedIn Groups

LinkedIn is a great place to start. Look for groups that focus on your specific niche, then join a few. The more people in a group, the more opportunities you’ll have to meet people and make new connections. Be sure to stick to the group’s approved rules and avoid groups that spread fake news or present questionable connections.

Other Professional Networks

Networking groups are similar to meetups in the sense that they allow you to connect with other creative professionals in your area. Unlike the meetups, however, you’ll be interacting with people on a professional level and not just a social level. In addition, consider joining associations, guilds, and even non-for-profit groups in your area.

Blogging is another great way for creatives to make connections with other professionals in the field. Blogs provide a platform for creative individuals to connect with each other and share ideas, thoughts, opinions and more. The blog also provides readers who may be interested in your services an opportunity to learn more about you online, instead of meeting you at a networking event where you’ll be less likely to get quality time alone.

In sum

Some would say that the creative industries are a giant game of “who do you know”. It’s true — you have to make connections. The key word here being “make” as any good networking guru will tell you: it takes work and making a name for yourself can be difficult.

Stay open to the opportunities in your area and field of expertise, and remain willing to foster new connections by developing the skills you will need when they’re called for. The more specific you are about who you are and what you’re looking for, the more likely you’ll be able to find it.

Remember to know your worth. Most creatives start out working for free, for exposure. It’s important to realize that while this is an inevitable part of the journey, there comes a time when you’ll need to be paid for your hard work. You are no different than any other professional, know what deserves compensation and don’t settle with anything less.

How To Enjoy Work

Everyone wants to enjoy their work. No one wants a job where every morning feels like a punishment, or you got to work watching the clock in anticipation of the day’s end. “Thank God It’s Friday!” should be an exultation at the end of the week, not heartfelt thanks for being freed from a criminal sentence. Enjoying a job isn’t just available to people who are ‘living the dream’. Most work has some sense of fulfillment. It’s usually only a matter of having the right perspective to find it.

What Makes A Job Enjoyable?

In order to find pleasure in your work you must ask yourself “What makes a job enjoyable to you?” Do you enjoy variable hours? Do you like a particular type of work? Is it stability you crave? Do you need to show your creativity? Whatever questions and answers you have, you should be honest with yourself. Examine your motivations, and be sure your problem doesn’t lie within. If you’re being truthful, you’ll understand what it is you want. Understanding your needs is how you begin to get enjoyment from your job.

What Makes A Job Unpleasant?

Once you know what you really want, you can identify what’s standing in your way. There are several reasons why a person doesn’t like their job. Any combination of these reasons might help you understand what you must do to turn things around.

Type Of Work – You may not enjoy the type of work you’re required to do. Maybe you never did, or perhaps you did once but don’t anymore.

Poor Work Environment – Is the job site too chaotic? Is it dangerous? Are there unpleasant smells? Don’t underestimate how much an environment impacts how you feel about what you do.

Difficult Job – Is the job too hard for you? Is it physically taxing? Do you have the skill set to do the work? Be honest with yourself if you’re not up to the job. Maybe you can rise to the occasion, but first you have to know where you stand.

Inadequate Pay – Are you financially stressed? It’s hard to feel at ease when you have money worries.

No Room For Improvement – Does the job feel ‘dead end’ to you? You must see some future in your job, even if it’s only for the near term.

What Can You Do To Enjoy Your Work?

If you’ve identified the problem, then you’re looking for solutions. Here are seven things you can do to start enjoying your work.

Know What You Want From Your Job – Whether this is your dream job or a temporary position there was a reason you went after this job in the first place. Even if it was only to make money to make ends meet, you had a purpose when you applied for the job. You began to fulfill that purpose as soon as you got employed. Relish that accomplishment. Don’t expect more from the job than it has to offer.

Have A Manageable Schedule – Don’t let the job overwhelm you. It’s natural to spend at least a third of your waking day on the job. Use that time wisely, and integrate it properly with the rest of your life. People feel resentful when they think they’ve lost control of their lives. Don’t let your job become a convenient excuse for why you’re not doing the things you enjoy. If you balance your leisure time correctly, you won’t feel like the job is a punishment or a burden.

Get Along With Your Coworkers – There should be no one at your job you despise or resent. You don’t have to be friends with everyone, but good manners go a long way. Show respect to your coworkers and demand it in return. At the end of the day it’s all just business. Everyone has a job to do. Keep it professional, and keep the personal to yourself. A job is more enjoyable when everyone works within the boundaries.

Don’t Make Work Problems Bigger Than They Are – The world doesn’t come to an end because there’s a problem at work. Most issues aren’t life or career threatening. Don’t fall for hyperbole or exaggeration. It’s easy to feel an issue is insurmountable when it’s right in front of you.

Be Clear About Your Job Duties – Know your place and the place of others. Do your job and encourage your coworkers to do the same. If you have a boss, get them to clearly define what you do. Politely insist that you not be made to over perform. It’s fine if you want to go above and beyond your duties, but that shouldn’t be a requirement. It brings a sense of fulfillment to perform a job well, but you can’t experience that if you’re being overworked.

Improve Your Skills – Empower yourself to do a better job. No matter what you do there’s always a way to become better at it. Even if it’s a job that doesn’t excite or challenge you, you’ll feel better if you become more proficient at the job.

Take Necessary Breaks – Rest is vastly underrated. Neuroscientists say that an exhausted person is more physically impaired than someone who is stumbling drunk. Give yourself mental and physical breaks. You’re not a machine. You have to rest and play as well as work.

Top 6 Characteristics Of A Positive Work Environment

We know what it takes to do the technical sides of our jobs, but one of the main factors that influences how employees feel about work is the overall environment. A work environment encompasses not only the work itself, but other factors such as the relationship with co-workers, managers, organizational culture, training, and development.

A positive work environment provides motivation for the employee to get through the day with as little stress as possible.

If you need help on how to foster a positive work environment, or if you need to know if you currently work within a positive environment, we’ve got you covered. Below are 6 characteristics of a positive work environment.

1. Positive Values

To start, an organization needs to promote positive values to attract a culture of honesty and ethics. A great mission statement is a good place to start. Have frequent meetings about your organization’s philosophy, mission, and values to make sure that your employees know that the company cares more about its workers than just referring to them as numbers. A company that is dedicated to sincere business practices recognizes the need to provide a positive work environment for their employees.

2. Open Communication

Every great relationship revolves around open communication and transparency, and your relationship with your work colleagues is no different. 

Open communication allows a safe space for employees to feel that what they have to say has value. Creating an opportunity to have these open discussions helps to get people involved and allows them to share their views and perspectives on how to achieve company goals.

If you are a manager, it is important to get together with your staff during meetings to discuss the organization’s philosophy, mission, and value from time to time to ensure that everyone knows that they offer more to the company than just their service.

3. Work-Life Balance

For us to be successful at our jobs, there must be a healthy balance between work and our personal lives.

When we have balance, there will be little to no feeling as if you are spending more time at work than you are with your family or friends outside of the office. Make sure that the days you have off work are truly your days off. Recharge from a workday by practicing self-care and doing things that make you happy. 

4. Training And Development

Due to ever evolving technology, it is important that organizations provide training courses for their employees. Not only does training and development courses keep employees on top of their A-game, but it also gives them access to skills that they can use outside of the company as well. 

An organization that is focused into pouring constant training and development into their employees is a company that sustains and enhances the productivity of the organization.

5. Rewards For Hard Work

Positive reinforcement toward employees is a must. I mean really, it is nice to come into a job knowing that if you successfully reach a goal or complete a task, that you’ll get some type of recognition for it. 

A company should have a system in place where they reward employees with gifts or special perks when developing and sharing cool ideas or innovative solutions. Keep in mind, rewards often come in the form of bonuses, money or even gift cards, but it doesn’t necessarily always have to be financial. 

6. Strong Sense Of Community

A solid team makes it easy for individuals to feel like they are supported. An organization should encourage teams to develop a habit of being vocal about expressing any new innovations, thoughts, or changes that they’d like to see within their department.  Teams should consider doing trust building exercises  together at least once a week to foster the feeling of community and openness.

6 Tips On How To Make Returning To The Office As Stress Free As Possible

We have been working remotely for more than a year thanks to the COVID-19 global pandemic. Recently, many employers are starting to reopen their offices. While there are some workers who are ecstatic about being able to leave their houses and go into work again, others are a bit more hesitant about the change and how their safety will be affected. One of the biggest questions for a lot of people is – how can I make the transition back into work as smooth I can?

Don’t worry. We want your transition into office to be as seamless as you do. Read our 6 tips below about how to make returning to the office as stress free as possible.

Think About What You Need

We are all more hyper aware of germs than we have ever been before. It’s easy to be diligent on your own, but when you go into a shared workspace, you have to consider keeping yourself safe even more. Think about what you need to feel comfortable in your office. Maybe bringing disinfectant spray or wipes, for example, will make you feel comfortable using communal spaces like restrooms. Perhaps you need to wipe down your desk and keyboard each night to feel safe and secure. Consider what feels right to you and secure the information and supplies you need as you think through your return to office plan.

Try To Socialize (If You Want)

If you have been craving face to face interactions with human beings and couldn’t wait to get back into office to get it, try to get back into the groove of in-person socializing.Start by making an effort to check in with your team throughout the day (from a safe distance if mandated by your job). You can also schedule in-person meetings or designate a time to have lunch. After interacting with your team through a screen for over a year, this might feel foreign at first, but soon you will see how those personal connections contribute to getting back to connecting with people and improving your overall mental health.

Know Your Boundaries And Stick To Them

Yes, you are back to work now, but that doesn’t mean that you do not need to speak up if you are uncomfortable about it or have questions. Feel free to get with your human resources department to see what support and resources are being made available to staff during this time. Trust yourself. If being in the office makes you uneasy, whether it’s a requirement about vaccinations or mask, or if you simply prefer to continue to work remotely, make your voice heard. It is important that you are comfortable at work to do your job efficiently.

Support Safety Protocols

If you have made the conscious decision to work in office, it is your professional duty to support your employer’s safety protocols. These protocols are set in place for the safety of yourself and everyone in office. This means that you should be prepared for mandatory mask, social distancing, and daily temperature checks.

It is also your right to offer feedback about protocol if you so choose. Get with Human resources and offer help or suggestions with the current policies. These recent changes are affecting everyone company-wide. Sharing suggestions, as well as empathy, will go a long way.

Get Support

This pandemic is something that we have never lived through before. Some of us have had to watch our family battle COVID-19, others have had to submit to the pandemic changing our social lives and living situations. So, it is okay to feel as if you need mental and emotional help getting through these changes as Covid-19 continues to alter our lives. Whether you’re feeling relieved or hesitant about your return to the workplace, it may be helpful to find a coach, therapist, or counselor to help you get your mind around this transition.

Take this opportunity to get the care that you need so that you can feel well-supported as you return to the office. You deserve mental health care that sustains every part of your life.

Be Realistic About Your Situation

When we go back into office, things aren’t likely to be quite the same as it was before the beginning of 2020.

While it feels good to be back in office, workplace interactions will be different because the World is different. So, prepare your mind for the constant changes that may happen now within your workplace as we navigate through the pandemic and the ever-changing orders from National Heath Organizations and the federal government.

Just breath, be safe and stay prepared

Flocksy Featured Team Member Of The Month: Whitney

Let us introduce you to Whitney, a Project Manager here at Flocksy

In Her Own Words :

Hello Everyone!
My name is Whitney, and I’m a Project Manager here at Flocksy.
I reside in the western suburbs of Chicago with my 2 year old son, Luca, and our dog, Joplyn. Outside of work, we enjoy being outdoors, listening to music, having impromptu dance parties, and Trolls is on very frequently. I like to say that we live in a beautiful chaos and wouldn’t have it any other way.


Inside of work, I enjoy working with the clients and team members, to advocate, ensure excellent quality of work and customer service, and the efficiency of project completion. I have been with Flocksy since September 2020 and hope to be here long-term and develop great relationships moving forward with everyone. Feel free to reach out to me for anything or just to say hello!

We Asked Her A Few Questions

What is a typical day for you working at Flocksy?

  • I like to setup a priority list for the day, to ensure that I’m as organized as possible. Most days are definitely busy, and entails reviewing projects, communicating with clients and team members, handling emails and chat, and trying my best to keep everyone happy!

What do you like best about working at Flocksy?

  • Working at Flocksy certainly provides the sense of purpose in the given work, that I enjoy having every day. Whether that be helping small businesses or larger companies, I truly enjoying helping people reach those project milestones.

Tell us a great customer story

  • I have developed wonderful relationships with the clients over time, and found a kinship with one in Sweden, who was previously from the Chicagoland area (where I am from) and it made for very nostalgic conversation. Really goes to show, that this is a small world, indeed.

6 Tips On How To Effectively Respond To Customer Complaints

Simply put, the backbone of a company is its customers. The lifespan of your business depends on how you value and communicate with your audience, so you can’t afford to turn off a customer with poor interpersonal skills. To prevent this from happening, it’s important to stay on top of responding to customer complaints, as well as understanding what it is that may be causing them annoyance.

Customer complaints can be stressful, time-consuming and simply irritating, but how you respond to these issues will help your business’ reputation greatly.

Below are 6 tips on how to effectively respond to customer complaints.

1. Don’t Get Too Crazy With Over-Automation

Adopting automation technology may be tempting because it frees up time, but it is not always the best answer for customer interaction. Each customer prefers different modes of communication such as phone numbers, live chats and emails so that they can reach out to you. When it comes to a customer having an issue, there are many who prefer the experience of talking to a live person instead of an automated robot that may not be equipped to handle varying degrees of issues.

2. Take Your Time With Each Customer

Get rid of the idea of having a “script” when customers call. Moreso, don’t assume that you know what your customers want when they call, and thus try to rush to give them a solution to get them off the phone. This type of service can irritate your customer and cause them to feel as if you aren’t listening to them. To avoid losing or aggravating your consumer, invest in “Effective Listening skills” courses for your customer service team, or have weekly meetings about how to improve their skills in this area. The goal is to make sure that your team is taking the time to listen to the customer, understand their specific problem, and offer a solution.

3. Have A Reliable Web Service Provider

If your website is constantly crashing or glitching, especially during a time where your business is offering an exclusive sale for a certain amount of hours, it can be a point of contention for your customers.

Although no online system is perfect, to be on the safe side, look for a reputable web service provider that offers fast page loading time and a reliable, round-the-clock uptime.

4. Never Leave Your Customers Hanging

With the assistance of technology, Everyone wants to have things as quickly as possible. For a business, having a fast turnaround time is a must in order to stay successful. Having a speedy response draws new customers to your business, leading to you gaining long-term customers. Whether it’s on Instagram or your website, respond promptly to your customers’ questions and feedback.

5. Value Your Customer Service Team

Your customer representatives are the first line of communication that your customers receive. They are the face of your business and the ones who interact with your consumers the most.

As the business owner, it is your job to make sure that your customer service team not only has top notch skills, but also are rewarded for their efforts and treated well within the company. Find ways to motivate them to go the extra mile to satisfy your customers. Have weekly team building exercises, have rewards in place when goals are met, pay them well and check in on their mental health. By taking care of your employees, you will also attract top talent to your organization if you build a reputation treating your employees well. Happy employees lead to happy customers.

6. Incorporate Changes From Customer Feedback

Let’s say that multiple customers have called in with a complaint about not receiving a shipping confirmation from your site and your customer service team has said that they will look into fixing these issues in the future. Well, now it’s time to follow through with your word. After all, if you complained about a mishap and were promised a change that doesn’t actually happen, wouldn’t you be a bit peeved? In this case, it would be wise to get with your IT team to make sure of any bugs with your online systems and if they are, get them fixed at once.

It is on you and your team is on you to listen carefully, draw connections between complaints, and determine which course of action is needed to correct the issue.

6 Simple Ways To Increase Your Customer Base

After you’ve successfully launched your business, you may now be wondering how to increase your customer base.

The backbone of a company is its customers and thus, a company’s livelihood is based on how they value their audience.

To expand your customer base, it is important to stay in consistent contact with potential and existing customers. The more you get your business seen and keep your content fresh, the more interest your business will maintain, thus leading to an increase of sales.

Below are 6 simple ways to increase your customer base.

1. Offer Free Monthly Newsletters

When you offer a free newsletter, you are informing your potential customers that you are committed to keeping communication regarding your business open, as well as showing that you appreciate their support. Look into doing monthly, free newsletters that get sent directly to your customer’s inbox to provide them with a free update on your business and anything new that you have coming up.

2. Try Direct Mail Marketing 

There is still much visibility and benefits that “traditional” marketing will bring for your business. Bring your company to your customer’s physical mailbox by investing in a direct mail campaign. You can include an advertisement in a popular local publication, send out postcards advertising exclusive events, or mail coupons to new customers.

3. Maintain The Highest Level Of Customer Service

Great customer service skills reflect positively on your business. Treat each customer with respect and take appropriate action. A happy customer is likely to tell at least three friends about a positive experience and is even more likely to keep coming back to buy more of your product. Great customer service leads to increased sales.

4. Keep Your Website Content Fresh

Your website is the online “storefront” for your business and should be easy to navigate, mobile-friendly and updated with fresh content daily. Informative and eye-catching content is one of the main elements that pull in new visitors and potential customers. Keep your customers coming back to your site by publishing a blog that writes about the latest updates with your business and hot topics within your industry. 

5. Use Social Media For Promotion 

Perhaps the easiest way to grow your business and customer base is to create your own social media channels. From Facebook to Instagram and Twitter, there is no better way to connect with customers and promote your brand for free than on these social networks. Create hashtags that will give you “free” marketing by allowing your customers to promote our brand for you. 

6. Speak At An Industry Event 

If you have some experience in the field of your business, you can get involved in the community by speaking at a local event that’s within your knowledge of expertise. By sharing your experience and getting involved in your industry at a local level, you’ll have the opportunity to grow your connections within  your community, as well as your reputation as a legitimate leader in your industry.

Seven Habits To Make You Happier At Work

Work can be a struggle for even the happiest, most outgoing people. The stress and demands of the workday can wear many down and make life more difficult and complicated than it needs to be. If you struggle to get motivated at work and generally feel worse there than you do anywhere else, there are a few things you can do to improve your mood and productivity. Here are seven habits you can form to make you happier at work.

Move Around

Stress is sneaky and can affect you in unforeseen ways. One element of stress is the way it can “pile up,” making you more and more stressed as you sit at your desk, clicking through your workday. To help mitigate stress and avoid feeling anxious at work, you should take frequent breaks.

Moving around helps pump blood through your system and is healthy way to activate your brain and muscles, which keeps stress at bay and keeps your body feeling healthier and happier. Whenever you start to feel stressed or worn down, simply move around the office or take a quick walk outside.

Block Out Response Times

One of the most focus-destroying tasks is responding to e-mails, especially those which are non-essential. You can help yourself focus more readily by blocking out time to respond to such e-mails, improving your concentration and giving you a more robust and concentrated workday.

Cutting out time to scroll through e-mails and respond to those which are important but not urgent will give you a natural little break throughout the day while letting you get important work done. Blocking out time will also give you incentive to finish other work first so that you can check your e-mail and respond to inquiries.

Curate a Playlist

While not every work environment is suited to listening to music while you work, popping in your headphones and listening to some of your favorite songs will go a long way in improving your mood and making you more productive.

While your comprehension may wane while listening to music, your general endurance and ability to focus on one task for a longer period will improve. If you work in an environment where listening to music is not frowned upon or out of the norm, consider making a “focusing playlist” and listening to it while at work.

Eat And Drink Regularly

Other undervalued tasks at work are eating and drinking. Eating and drinking give you the needed energy and nutrients to focus on the task at hand and work out your problems in a timely and controlled manner. Eating will also stave off hunger before lunch, which is guaranteed to put you in a better mood throughout the day and help you focus.

Hunger pangs can often distract workers and keep their mind on other things (like lunch) but eating and drinking throughout the day will mitigate these and allow you to concentrate. It’s never healthy to ignore your hunger at work, as this can actually lead to stress and panic attacks more readily.

Exercise Before Work

Many workers enjoy a nice cup of coffee, or multiple cups, before they arrive at work. While there’s nothing wrong with a cup of joe a few times a week, caffeine dependence can have negative effects on your body.

Instead of drinking a cup of coffee everyday before heading into work, you should consider stopping by the gym to exercise or simply taking a walk or jog around your neighborhood. Exercise will get your endorphins running and make you more alert and awake before you go into work, and it will also have multiple positive health outcomes on your body.

Always Clarify

One of the easiest ways to improve your life at work is clarify any task you’re given. Your managers and coworkers may mean well, but misunderstandings can still arise that complicate your workflow and make you less productive.

To avoid the stress of such misunderstandings, you should always double check instructions and never assume anything you haven’t already been told. Being upfront with your colleagues and bosses may seem a tad rude at first, but it will ultimately pay off down the road when you know exactly what you’re doing and how to do it.

Delegate Whenever Possible

Not every employee is in a position to delegate tasks that mean less to them or that they’re simply not suited for, but if you’re in a role which allows you to delegate, you should take full advantage of that position. Workers today are incredibly specialized, and odds are there’s someone at your workplace who can do the job assigned to you in a quicker and more efficient manner.

You should find multiple colleagues who are great at other tasks and, at the very least, ask for their help or input on objectives you don’t fully understand, or you’re not perfectly suited for. Asking for help is free and will greatly help you with the task at hand.

Seven Ways To Impress Your Boss

The research is clear: one of the most important aspects to a successful career is building healthy relationships. This is especially true when that relationship is between you and your boss. When you’re not on their good side, it can be difficult to get ahead in your company and secure promotions. But what does impressing your boss actually entail? How do I know if I have a good relationship with my manager? Well, read on! Below are seven proven ways to set yourself up for workplace success.

Challenge Yourself

The most successful people in the world are those who take risks and challenge themselves to do things they never thought possible. Stretching yourself to go above and beyond what is expected of you will make an excellent impression on your boss. When faced with a stack of work, those who are able to complete it in three days instead of seven come across as the most committed employees.

Be Consistent

It cannot be stressed enough how important it is for an employee or a manager to consistently deliver on expectations; if you only occasionally meet your obligations, that will not go unnoticed. The difference between someone who always sees their commitments through and one who does so inconsistently is impossible to ignore, so be sure to show consistency on the job. When you’re constantly delivering the best results with no excuses, your hard work will be noticed by those around you. When this happens it can motivate and inspire others to get on board too.

Carry Yourself With Confidence

No matter what, you should always make sure that you are on top of your game. Don’t allow yourself to be distracted by what your coworkers are doing or what the managers have said. When you arrive at work each day, take a moment to take in your surroundings. Think about how you look and feel in your clothes, and make sure you are 100% presentable. Also, try to think positively and don’t focus on what you don’t have. Making an active effort to push negative thoughts out of your head will allow you to stay focused on the tasks at hand and gain greater respect from those around you.

Take Initiative

Initiative is a strong indicator of success. Those who are creative and take initiative tend to be more successful in life. When you finish an assignment, do you wait to be told what will happen next? Or are you the type of person that looks for a new task or problem and fixes it before anyone else can see it themselves? Those who take initiative are constantly looking around their environment – they know where everything is in case something needs tending too.

Solve Problems

There are a thousand things in every organization that need fixing, but the average person won’t make an attempt and then complain about how this job is dumb. Achieving greatness means getting up to fix something when you’re not 100% satisfied with it. If you figure out a difficult problem to fix in your company then people will always remember you for it.

Set The Bar High

A fantastic employee not only performs well and encourages others to do the same, but often does this by their example when no one is looking- an admirable trait that any leader would want in a team member or themselves! They also bring enthusiasm with them every day which can lighten up even the most difficult days at work. A great measure for how successful someone has been at achieving this is if they are able to encourage other people around them while doing the work too. Going out of your way and setting an excellent example just makes things better all around.

Love What You Do

Working with someone who loves what they do and is always enthusiastic can be very exciting. Working alongside a person who does not enjoy their job, but tries to find the good in it anyways because of office politics can feel crushing after awhile. It may be easy to say that you would never let someone like this get the best of you, but it’s an unspeakable truth that we often cannot control who we work with. Maybe it’s time to be your own best advocate and let your employer know what you would like to get done, what you want to learn, and what you would like to change. If you’re not happy with your job then find a position that would do you better.

Your boss might lead many different teams within the organization, which means she needs her employees’ support more than anything: make sure that when faced with tough decisions or difficult situations, you are supporting your boss rather than undermining her authority. You can build a great future for yourself by setting a positive example and demonstrating your value to the company.

10 Tips On Running A Successful Crowdfunding Campaign For New Entrepreneurs

Crowdfunding platforms have grown in popularity ever since their rise in 2009. In fact, crowdfunding projects in North America alone generate an average of around $17.2 billion per year! The crowdfunding market is also forecasted to maintain a 16% compound annual growth rate (CAGR) per year, which means, if you plan on running a crowdfunding campaign, you’ll be a droplet in an ocean full of goals and timelines.

So, with so many campaigns already out there, how will you be able to set your campaign apart? Or maybe the better question is: how should you run your campaign for it to come out successful? Listed below are a few helpful techniques and strategies to help you push your crowdfunding campaign to greater heights.

Research, Research, Research!

As with any worthwhile endeavor, some added knowledge and research are bound to brighten your perspective. If you’re done researching for the product or service you’ll be pitching, you’ll have to do more for the actual campaign strategy you’re going to use. This means stepping back and taking a look at the bigger picture. The following are a couple of important points to research on before taking any step forward:

  • Identify your target audience. You can’t appeal to everyone, so it’s best to focus on your chosen demographic. Research what they might like or dislike. Relying on hard facts and data is key; it’s best not to assume traits or preferences. Learn their language and use it to write good copy. Set rewards that will cater to them.
  • Look into your options for crowdfunding platforms and weigh the pros and cons of using each one. There might be some more suited to your niche than others, so make sure you widen your options. The platform you choose will be what manages your tracking and your goals, so make sure it is aligned with how you imagine your campaign should be presented to the public.
  • Research about other campaigns. Which ones failed? Which ones succeeded? What are the factors that set these groups apart? Once you’ve connected the dots, you’ll gain more insight on what elements you can add to your approach.

Build A Community Before Launch

Even before actually launching your campaign, you can already build interest and grow a community that is sure to support you once you’ve cemented your next few steps. Owning a blog or having an account with a huge following on social media are usually huge pluses when it comes to forming interest prelaunch, but if you’re going to start from scratch, using channels such as questionnaires, surveys, newsletters, and even teaser splash pages will be enough to gain a following.

Market On Social Media

The wider your reach, the better. On social media, everything can spread like wildfire. It’s all about using the proper content, timing, and a lot of hard work. Frequent and consistent posting and engagement is key, after all. Utilize hashtags to your advantage, and invest in using ads. Make sure you use what you learned during your research phase, for example, taking into account hashtags your target demographic uses, or which social media platforms they are abundant in, and which clusters, groups, or organizations they surround themselves with. If you can, partner up with influencers who can speak to your target audience about your campaign.

Make Use Of Multimedia

Videos are a great medium for communication, as they are more efficient to digest than blocks of text and pictures. This is why your videos, especially your main explainer video, should be eye-catching while being concise. The thumbnail and the first 20 seconds of your video are all it takes to create that first impression, so make sure these already give a gist of what your campaign has to offer. Take note that you don’t have to personally edit and shoot all your videos. Hiring professionals who can do this for you will be well worth it.

Host Events And Giveaways Every So Often

Most of the time, during the middle of a campaign, a slump occurs. To get the community back on track with support, you can host virtual events, complete with freebies and giveaways! This will get people talking about your campaign again, and will end up giving you that needed boost.

Share Your Personal Story

Sharing the story behind why you choose to push through with this campaign will be a huge factor when it comes to gaining people’s trust. Introduce yourself and your plans, and show people how passionate you are about the project. Tell them your budget, your game plan, the whys behind your decisions. All these little details will help build their perception of you and your campaign, and when expressed in a way backed by earlier research, can be compelling enough to help nudge them onboard.

Communicate Openly

Sharing your story is only half the battle. Once your campaign has launched, your backers and supporters will expect you to give updates every now and then, especially after the funds have been raised. Transparency is key to build trust, especially in the world of crowdfunding.

Listen To Feedback

Listening to feedback, whether it’s before launch or during launch, is essential. Your target audience is directly giving you information on what they need, after all, the least you could do is hear them out. Some of their ideas have the potential to make your product or service better… or worse. Talk to your backers, create healthy discussions. Give them that yes or no, and the reasons why. Make a poll if you are torn on deciding certain aspects.

Follow Through On Promises

Finally, you should follow through on any promises made during the course of the fundraiser. Not only does this build more trust with your community, this gives you more credibility. This will be very useful if you set out to push through with more endeavors.