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Flocksy’s 10 Tips For Creating Great Motion Graphics 🔥

If you own a business or brand, you probably know the difficulty of creating an engaging and intriguing digital ad.

People love visuals but typically have difficulty keeping their attention on any one thing for too long, including sales pitches and promotional materials meant to move products.

You can alleviate this problem by turning to motion graphics — a medium not used nearly frequently enough for the awesome power of its storytelling ability and novelty.

What Are Motion Graphics?

Motion graphics, also known as motion design, are animation or digital videos that create the illusion of motion. They typically have audio, sound effects, and music.

Types of motion graphics include:

â—Ź Character animations & storytelling
â—Ź Logo reveals
â—Ź Text and graphic animation
â—Ź Animated titling
â—Ź Animated ads
â—Ź Animated explainers
â—Ź Animated logos

â—Ź Animated text
â—Ź Graphic loops
â—Ź Product animation
â—Ź Template editing
â—Ź Transparent animated assets
â—Ź UI/UX animation
â—Ź Lyric videos
â—Ź Animated PPT Presentations

â—Ź Screen replacements
â—Ź Live-action explainer videos
â—Ź Whiteboard animations
â—Ź Stop motions
â—Ź Collage style animations
â—Ź Kinetic typography
â—Ź Screencast instructional videos

There are a few key reasons you should use motion graphics, as well as some principles to keep in mind if you choose to use them for your business.

Here are ten such principles if you decide to take your company or storytelling to the next level.

Motion Graphics Ad Created by Flocksy Team

Our Top 10 Motion Graphics Tips

Keep The Animation Fluid And Smooth

Reading plain words on a screen can be incredibly boring for many potential customers. No one likes to sit and read for hours about products they may or may not want.

Great motion graphics will add a new dimension to your marketing if they’re fluid and smooth. Bare bones, gliding motion graphics are a great way to keep your audience engaged as a narrator reads text off a screen.

Motion graphics over text have even helped artists like Weird Al Yankovic create compelling and memorable music videos.

Motion Graphics Video Created by Flocksy Team

Start With Custom Templates

If your company doesn’t have the creative talent or expertise to create motion graphics from scratch, you can always use templates from places like Canva.

These templates are pre-packaged to be totally slick and professional, so you won’t have to worry about customer reactions.

There are thousands of online templates for any imaginable scenario or sales pitch you can think of, so be sure to look around and choose wisely when creating your campaigns.

Want something more unique and on-brand? Flocksy can create custom motion graphics templates for you on Canva — so you can edit them whenever and however you want for future ad campaigns!

Motion Graphics Video Created by Flocksy Team

Relate The Graphic To Your Brand

Specify exactly what motion graphics you need and scour the net for those that best fit your needs and story. You want to make sure the motion graphics you’re using reflect your brand voice and match your aesthetic.

Finding premium graphics that relate to your company’s mission and guide your customers through the what and why of your products or services will engage their minds and teach them why your company stands out from the rest of the industry.

That’s why choosing professional motion graphics artists to create GIFs, social media content, and animated ads can be a great choice. A professional motion graphics artist will ensure that all your video content matches the colors, fonts, styling, and voice of your brand.

Animated Logo Made by Flocksy Team

Always Stay Original

Again, no matter which route you take, staying true to your company’s style and choosing images that represent your brand messaging is always of the utmost importance.

Customers like you for you, so stay original when animating, or choose motion graphics that capture the mind and engage the eyes.

If you stay original and know what you want when you choose your motion graphics, there’s no limit to how far this impressive medium can take you.

Keep It Colorful

Many consumers enjoy motion graphics because they’re exciting. For example, colors such as vibrant reds, deep blues, and natural greens can catch a consumer’s eye when browsing social media or the web.

When selecting or making your motion graphics, be sure to pay close attention to the colors you’re choosing and why, relating your choice to the product and overall narrative.

While stark motion graphics can be highly stylized, many people today gravitate to the more expressive and colorful styles throughout the online landscape today.

Motion Graphics Ad Made by Flocksy Team

Combine Animated Elements To Static Photos

One of the coolest products motion graphics offer right now is the mixing of animated pictures, backgrounds, and objects into an ordinarily static picture.

Your company can use a photo or image from another marketing campaign or start from scratch, blending animated doodles, clip art, or expressive characters into the photograph to create an entirely new and engaging campaign.

This method is effective because of the craft and skill in merging two different mediums to create something entirely new.

Stay True To The Fundamentals Of Aesthetics

If you’re all-in on motion graphics, there are some great things to remember before you officially start to make your impact. For example, you need to understand the basics of artistic composition and color.

Remember to utilize unity, hierarchy, and contrast within your videos. In other words, keep all visual elements in agreement with each other and point the viewer’s eye toward the point of the screen you want by slightly tipping the balance of the image within that local region.

Even simple animations should be framed in interesting angles and move in a way that pleases the eye.

Go Looking For Inspiration

If you’ve reached your limit on creativity and developed a case of graphics block, there’s always inspiration on other sites.

Don’t just copy these, of course, but looking at others’ creative work can often inspire a breakthrough or renew a sense of purpose and novelty.

Some of the best sites to search when looking for a leg up on the competition are Behance, Dribble, and Muzil.

There are hundreds of graphics between these sites and more, so something is bound to spark a creative moment.

Motion Graphics GIF Made by Flocksy Team

Don’t Make It Too Distracting

Lastly, your animated graphic shouldn’t distract from your product, brand, or overall message.

It can be tempting to create a meticulous, complex, or overly busy graphic to wow your customers, but all you’ll really be doing at the end of the day is shifting their focus away from what you’re selling to what you’ve created.

Great graphics don’t have to be highly complex or overly ornate; many of today’s best graphics are simple, clean, and straightforward.

Use A Company With Motion Graphics Experience

One of the best companies in the business for motion graphics in business is Flocksy.

Flocksy has a team of dedicated graphic artists who are skilled in their crafts and who will take direction and feedback well every time, giving you motion graphics that stand out from the crowd and entice your customers to trust your company and its products.

Sign Up For Unlimited Motion Graphics Services at!

Trust Flocksy For All Your Motion Graphics Needs!

Our team of Motion Graphics Artists specializes in several online marketing and content creation services. You can rest assured that your Flocksy creative team is well-trained in their field and possesses the skill to create fantastic motion graphics and animated videos. We only hire pre-vetted experts who know the ins and outs of motion graphics intimately.

For Unlimited Motion Graphics and Video Editing services that won’t break the bank, sign up risk-free today at!

12 Great Airline Company Logos To Inspire You

If you’re having a creative blockage, the best course of action usually is to be inspired by the work of those around you. There are plenty of sources of inspiration to turn to, but one of the most under looked are airlines.

Airline logos are usually sleek and minimalist, incorporating the feel of the country and tradition that the airline is associated with. Here’s a list of twelve great airline logos to help you in times of creative crisis.

American Airlines

One of the largest and most venerable airlines in the United States, American Airlines has seen their logo go through a few different changes over the years.

The new logo keeps with the minimalism of the current artistic period, but their most famous and creative is their 1967 rendition.

This is an angular, bold, and flashy design that promises swiftness and safety to customers. It also makes great use of American colors and a smattering of negative space.


Actually the world’s oldest airline, Lufthansa has also seen a change of the guard frequently in regards to its logo. This choice is its 1963 version, a sleek and minimalist logo that’s ahead of the curb when it comes to design trends.

The bird depicted is actually a crane, which would later be colored yellow in order for the brand to stand out from competitors.


This Dutch airline is the oldest to retain its original name, and infrequently changes its logo. It’s easy to see why, as this crown design is bold and denotes royalty and good travels.

The simple but evocative design crown is meant to symbolize the name “Royal Dutch Airlines” that the company represents. This logo is one of the most famous in the world, recognized by many countries in the western hemisphere.


This logo is of Horus, the Egyptian god of the sun and sky. Horus was often depicted as having a falcon’s head, which the logo also depicts.

It’s clever in that only a few lines and some curves can evoke a specific ancient god immediately. The bold, dark blue is also descriptive and rarely used in other airline logos, which usually opt for a lighter, “airier” blue.

Observe the curiosity and imagination Horus displays on this stunning logo.

Sri Lankan Airlines

Many airlines use symbols of their country to display the mood and experience their passengers will feel when flying, and Sri Lankan Airlines does this better than most.

They depict a colorful, shimmering peacock, pointed straight up at the sky in flight. You feel the wings about to unfurl as the bird takes flight, hurtling toward its destination.

The font and colors are colorful and wavy as well, adding a sense of fun and adventure.

Hawaiian Airlines

One of the most pleasant and comforting images on the list, Hawaiian airlines uses a friendly face to ease passengers. The face is of a typical but beautiful island girl, Pualani.

The setting sun and flowery headwear perfectly describe, in visual terms, the beauty and fun customers will have when they reach their destination.

This logo was designed by Lindon Leader in 2001 and is one of a precious handful of airline logos to depict a persona, rather than an animal or wing.


Here’s another of that precious handful. AeroMexico features a stoic and reserved Aztec eagle warrior. He wears a traditional headwear of eagle to symbolize the sun.

This logo works on so many levels because it pays homage to the past of its country while evoking the spirit of its ancestors and rich traditions. The blue also helps the planes and company stand out from a crowd.

Iran Air

Iran National Airline was registered as a national company and changed its name to Iran Air. Shortly after, in 1961, a competition was held to select a new logo for the country.

The result is this beautiful depiction of a griffin. While the color and size of the logo is typical for airlines, what is atypical is the intricacy of the design.

Unlike many logos which are just a few lines, this is a full drawing, a careful depiction of a griffin in modest detail.

Azul Brazilian Airlines

This is a fantastic logo because it represents the togetherness and unity of the region. There are two parts to the logo; the word “Azul” on the left was tweaked by TRIP Linhas Aereas when they acquired the company, changing the color of the “U”.

The logo on the right is a pastiche of many different regions, all working together to form the beautiful country of Brazil. The colors are fierce and bright and their unity speaks volumes about the message and mindset of the company.

Gulf Air

Unlike many airlines, the Gulf Air eagle brings feelings of luxury and exclusivity because of the fantastically rich colors and detail.

This Bahraini airline holds a place of elegance and dignity in the airline industry, a place which they’ve immaculately captured with their golden eagle.

In addition to the color, and much like Iran Air, the logo is splendidly detailed and shows swift and sudden movement. It also represents the values of traditional Arabs and functions as a bridge between the old and modern. Just perfect.

Qatar Airways

This is another nationally owned airline. Although many mistake the animal presented as an elk, it’s actually an oryx, which is the national animal of Qatar.

The oryx blends into the background and is ensconced in maroon, a symbol of national pride and resolve. The Arabic letters cleverly spell out “Al Qataria” which is the English name of the airline.

The entire logo is incredibly dignified and presents an image of grace and magnitude.


Qantas is the largest airline in Australia and it unfurled its first logo in 1994. Of course, as the largest airline in the country, it’s only natural that Qantas’ logo is a minimalistic kangaroo, hopping through a field of red and white.

This is an especially sleek and modern logo, one which conveys speed and efficiently, qualities often looked for in an airline of Qantas’ size and reputation. This logo is great because of its simplicity and streamlined nature.

12 Great Movie Studio Logos To Inspire You

If you’re into designing or creating, whether professionally or just as a hobby, you know what it’s like to hit a creative snag. There are some times where you just can’t think and the ideas won’t flow. One way to alleviate this creative block is to look at the creative projects from others.

There are thousands of examples you can turn to, but some not thought of often are movie studio logos. These logos are incredibly creative and convey information with just a few simple artistic building blocks. The next time you’re stuck, take a look through these creative examples.


Starting off with one of the most iconic logos and studios, the MGM lion has been around for nearly one hundred years. The logo was made by filming a real lion in-studio and cutting out a hole from the rest of the logo to put the lion into.

MGM was one of the largest players when movies started to gain popularity, and they’ll forever have one of the most famous and iconic logos.

Janus Films

Pivoting to a lesser-known studio, Janus Films owns the rights to thousands of foreign and arthouse films throughout the 40s, 50s, and 60s. Their logo is simple but effective, a two-sided head known as “the Janus head” imposed on a stark black background.

This is a great logo because it fits many of the films it precedes, which are stark and minimalist tales from old school directors.


Pathe is actually one of the oldest film studios in the world. Their logo has been designed and redesigned many times to keep up with the changing world and the newest version of the logo is a colorful and marionette-inspired interpretation.

The French company has overseen the production of films nearly since the inception of cinema itself.

Mill Creek

Mill Creek is actually a studio known for producing incredibly low-quality films, but they have one of the more creative and colorful logos in the film world.

Unlike other studios who have the money and time to make their logos epic an expansive, the Mill Creek logo is an understated and simple image of natural fortitude and old-time vibes.

The logo fits in with the low-budget and simple fare they provide viewers.


One of the most beloved logos in the film world, the Pixar lamp has delighted viewers for more than two decades.

This logo is clever and creative when viewed static, but it really comes to life when given movement, as the lamp hops up and down on the “I” in Pixar, only to crush and turn to the camera like a self-aware puppy.

The beauty of the logo is bringing an inanimate object to life, a feat Pixar is known for in their films


Rivaling the creative simplicity and wonder of the Pixar logo is Dreamworks. Their iconic “fishing moon boy” sits and relaxes on a crescent moon, fishing in the lake below.

This image conveys feelings of relaxation and, appropriately, a dreamlike quality that anything is possible. The color palate also fits in nicely, a subdued blue and white in preparation for the colorful films to come.


Another iconic logo from film’s pre-golden days, the Paramount logo has survived, virtually unchanged, for one hundred years.

The iconic mountain peak and the stars around it symbolize the star-studded and grand fair audiences can see when they see a Paramount film.

This is applicable because Paramount was, in the 20s and 30s, home to foreign stars and directors, like Eric von Stroheim and Ernst Lubitsch.

The mountain peak and stars were a call to audiences that anything was possible on a global scale.


While Universal hasn’t always been the dominant power it is right now, their famous globe logo has also remained virtually unchanged since its inception.

Their logo is literal; they offer universal entertainment, starting with their roots as purveyors of audience-pleasing monster movies like Frankenstein, Dracula, and The Mummy in the 20s and 30s.

Since their birth, Universal has strived for crowd-pleasing hits. Their logo has also been made epic over the years, showcasing the Earth in HD glory nowadays.


Joined at the hip, Tristar and Colombia have similar logos. Tristar features a Pegasus coming in through the clouds and Colombia features a womanly symbol of freedom and creativity.

Both logos feel epic and grand, stationed among the clouds and appearing from nowhere, a siren call to enjoy the proceeding film. The relaxed oranges and sky blues put viewers into a state of relaxation and anticipation.

Castle Rock

Founded by Rob Reiner, Castle Rock has made many projects of extraordinary depth and emotional intelligence, including hit sitcom Seinfeld.

The logo is an image of childhood wonder, a lighthouse guiding in the tendencies of creativity and artistic expression.

The logo boasts a stark black background and incredibly warm violets and reds, giving viewers a final image of peace after the films end.

Scott Free

A logo which boasts the incredible and meticulous creativity of its founder, Ridley Scott free is a wonderful logo which elicits stop motion animation and painterly strokes.

The logo itself is a falcon in flight, but the in-theater animation sees a man transform into this bird as he runs out of a cage, evoking the Platonian thought of the man in the cave.

It’s a logo only Ridley Scott could conceive and execute with such grace.

Bad Robot

The final logo on this list comes compliments of J.J. Abrams, director of Star Trek and The Force Awakens. This logo is enigmatic and points to something greater, much like Abrams’ films.

The robot in the logo is seemingly mischievous and rambunctious, though we don’t know how or why. His movements are off-putting as well, as he moves from side to side and confronts the viewer during the animation.

15 Great Sports Logos

There’s nothing in the sporting world like a great sports logo. They come in all different shapes, sizes, and color, and inspire emotions as diverse as fear, happiness, or awe. In honor of the many designs ingrained in the collective consciousness from sports teams, here are fifteen great sports logos, in no particular order.

The Seattle Supersonics

This logo was introduced in 1975 to evoke the spirit and energy of Seattle. This great retro logo has the look and feel of the era and sports the buildings and icons of the city, including the Space Needle. The skyline can mostly still be seen to this day, making this a timeless and classical logo all at once.

The Toronto Raptors

One of the greatest NBA logos in history, this design forewent sleekness and modernity to bring The Raptors back to their prehistoric roots. This is a mishmash of color, funky geometry, and points to strike fear into the opposing team. The raptor on the design is still the first thing most think of when they think of The Toronto Raptors.

The University Of Notre Dame

One of the oldest and most varied universities in the country, the University of Notre Dame has been called the fighting Irish for nearly the last sixty years. To commemorate the name, this great logo of a fighting leprechaun was designed. Not one of the meanest logos, this little guy is still one of the fiercest; would you want to fight him?

The St. Louis Cardinals

One of the oldest logo in American sports, the St. Louis Cardinals logo evokes a feeling of warmth and comfort, as well as fury and bitterness for opposing team players who have had to face their mighty bats. No other graphic logo looks as classical or streamlined as the St. Louis Cardinals logo.

The Texas Longhorns

One of the all-time great logos in sports, The Longhorns logo needs little detail or texture to be feared and remembered. Simply an orange longhorn silhouette, the Longhorn’s logo is known throughout the world as a symbol of pride and admiration in Texas. A perfect orange dominates the logo and sends opponents packing early.

The New England Patriots

Although this logo looks like it belongs in the early 20th century, it was actually designed in 1960. What’s great about this logo is the texture and details in Pat the Patriot’s face and uniform. He’s ready to play ball and snarling at the enemy team with glee. Though it was dropped in the nineties, no Patriots logo will ever top Pat the Patriot.

The Houston Rockets

This is a divisive logo to some, but there’s substitute for the colors, energy, or relevance the Houston Rockets’ logo offers. Houston is the home of NASA, and the logo pays homage to the city’s pride by featuring an angry rocket at the top. The text itself is big and bold it all rotates around a basketball designed to look like the Earth. Perfect.

Manchester United

One of the all-time classic soccer logos, Manchester United is also one of the most significant. The team is one of the most dominant and iconic in European soccer history and their logo is imbued with the boldness and fresh aesthetic of the players. The devil at the center is the cherry on top, as most opposing team fans can attest to.

The Pittsburg Steelers

There’s no logo in sports like the Pittsburg Steelers logo. The logo was adopted by the team in the 1960s, near the peak of the industrial spirit in America. The logo is actually the only logo in American football to be worn on only one side of players’ helmets, making it extra unique. It’s sleek, dominating, and minimal, just like the team itself.

The Seattle Kraken

Easily the most recent logo on this list, the Seattle Kraken logo is inevitably destined to become a classic. It’s minimal but evokes a feeling of the deep sea. The S itself is molded into the shape of a monster with a curled eye staring down the opposing players’ souls. The texture of its spine is a nice addition as well.

The San Jose Sharks

This sharp logo was introduced in 1991 and adopted by the fan base immediately. There are few mascots as fear-inducing and commanding as a shark, and this logo takes full advantage of this fact. The shark of the logo has always been a menacing logo and is contrasted nicely with the triangle and broken hockey stick within the logo.

The Detroit Red Wings

The Detroit Red Wings logo has an interesting history. It was actually introduced because James E. Norris, owner of the team in 1932 when the team was introduced, was a member of the Amateur Athletic Association, which was a cycling club. The logo pays tribute to his history and the team by combining red wings with a literal bicycle tire.

The San Diego Padres

Although the Padres logo has been changed and altered throughout their history, this remains the all-time most unique logo in their history. This swinging friar is a great tribute to the Spanish missionaries who settled the area in the deep past, while staying light and fun. Who doesn’t want to see a padre pay baseball? Stay holy.

The Green Bay Packers

This iconic logo was introduced in 1969 and has not been altered since. On the surface it may seem like a plain logo, but the color combination and presence of the large G makes it unique. The Packers are a prideful and classic franchise, and the logo evokes their spirit well. This logo may never change again.

The San Diego Fleet

One of the greatest things about the short-lived AAF were the team logos, and none were cooler than the San Diego Fleet. Combining a sleek minimalism with the feel of San Diego and its military history, this logo anchored the team and led them to success before the unfortunate shuttering of the league.

Seven Strategies For Effectively Maintaining Stress In The Workplace

Workplaces are officially starting back up again after their prolonged downtime due to the Covid-19 pandemic. If you’re going back to work and find yourself stressed out and don’t know what to do, there are a few simple strategies and tips you can participate in to reduce your stress.

Stress is natural and happens to most everyone, especially at work, but that doesn’t mean you just have to live with it without doing something. Follow these tips and strategies to effectively reduce the stress you feel at your workplace.

Keep Perspective

One of the worst parts about stress is the hopelessness it may make you feel. People usually feel much smaller and completely insignificant when they’re feeling stressed, which can lead to a spiraling effect of more stress and greater isolation.

It’s important to keep yourself and your life in perspective when you’re feeling stressed. You can go over what the best- and worst-case scenarios are for any given situation and find the sliver lining in the emotions you’re currently feeling. You can also look back to find other situations which felt worst than what you’re currently experiencing to cheer yourself up.

Maintain Control

Another common response to stress is to completely let go of the things you can control and start to feel bad for yourself all the time. It’s important to avoid this pitfall and remember that you still have some control of the situation you’re experiencing. Don’t tell yourself that everything is hopeless and that you must have others to help you out of the spot you’re in.

This can lead to spiraling and discourages you from taking account of the situation. While you can absolutely call on friends and families for help (more on that later) don’t feel like they’re obligated to solve all of your problems for you. It’s important to find yourself in the midst of your stress and relax yourself.

Just Breathe

On a more micro level, there are a few things you can do which will be immediately rewarding. The first thing you should do is take a deep breath and simply breathe in and out. This will help calm your nerves and make your body more relaxed.

Relaxation is a great way to counter stress because the two are essentially diametrically opposed. It’s incredibly difficult to feel panicked when you’re calm and breathing in and out in a measured and conscious manner. Take a few minutes to empty your mind and remind yourself that it’s not as bad as you think while you’re breathing.

Ask For Help

Once you’re sufficiently relaxed for the time being, you can take it upon yourself to ask for help. There are plenty of people in your life who are willing to help you through tough times, such as your friends and family members.

You should have a closely knit network of friends and colleagues so that you can turn to them whenever you’re feeling stressed or insignificant. There’s nothing like the comfort and touch of a good friend to keep you sane and move you through your day in a measured and calm manner. Never be afraid to ask your friends or family for help.

Develop A Course Of Action

In addition to calming yourself and asking for help, it’s important to understand that your stress will be mitigated if you have a plan of action for your day and life. Making plans greatly reduces stress because it helps you calm down further and signals to your body that the situation is in your control.

Plans and schedules also help keep your mind off of what you don’t know or may be stressed about during the day. You can make a plan during your breaks or throughout the day and stick to it to keep yourself calmed and stress free.

Develop Your Own Strategies

In addition to these strategies, you can make your own plan about the best course of action to take for yourself. You can devote yourself to a project that you’ve needed to do or meditate at your desk. Exercise is also a great way to relieve stress because it gets your endorphins running and helps adrenaline escape in a healthy, measured, and controlled way.

Whatever you choose to do, there are several ways to help yourself relax and keep calm. You should stick to the activities that help you and discard those that may not be doing anything that you can see or feel.

Make Positive Relationships

While you can always go to people you know and trust when you’re feeling stressed, you can also make new relationships at work or at other locations throughout your day. Keeping your heart and mind open to other people will help you destress and combat any feelings of inadequacy.

You should try to stay off your phone during the day and pay attention to what others are doing around you. In addition, you can start a mentorship program or become a protégé. Being molded by someone else’s hands is a great way to feel in control of your life and help you destress.

Seven Tips For Enhancing Workplace Collaboration

Workplaces are returning to normal, and managers are reconnecting with employees in real time and in person again. Colleagues are also coming back together and relearning how to work together again for the betterment of the team and the company.

This process can take some getting used to but there are many tips and techniques for speeding up the awkward return to work that can help your workplace become more productive and efficient than it was even before the pandemic ran across the nation. If you’re looking for a happy and collaborative workplace, try these seven tips and techniques.

Have A Common Purpose

Nothing rallies troops together like a shared goal or purpose, and it’s no different for workplace employees. You should bring your employees in on the first day and remind them about your company’s values and vision for the future.

You can inspire them to work productively by giving them a goal to strive for and a hypothetical future to look forward to. Employees are much more likely to make a meaningful contribution if they believe in the vision of your workplace and can see their hard work doing great things in real time.

Make Friendships

Another technique that inspires employees in the workplace is the belief that they’re working with people they can trust and rely on. In order for this idea to take shape, you need to foster friendships within the workplace and attempt to have your employees see eye to eye with each other on a number of topics.

Of course, you can’t force people to be friends, but you can instill a culture of friendliness and dependence for multiple people working on the same team. Your employees will be more engaged when you use this method, and they’ll work harder and faster knowing their friends are depending on their efforts.

Use A Corporate Social Network

Social networking is not just for your customers. Your employees like to social network to and you can take advantage of this love by allowing them to hop on a corporate social media page and engage with their colleagues and supervisors.

Many companies have found that social media networks boost the productivity and engagement of their employees and lead to better and more consistent work across the board. This works because social networking will make your employees feel like a part of the team and like they’re contributing to something meaningful.

Make Reflection Key

Just like in an individual’s life, reflection is often the first step to improvement and the cement used as the foundation to a better and more productive life. You should hold retrospectives for your employees and allow them to voice their complaints and positive messages about the work the office has been doing over the last few weeks.

You should record these sessions and take notes about the things that are on your employees’ minds. This recording and the notes you take will help you give direction to their frustrations and positive feedback and allow you to show them what they could be doing differently from week to week. Introspection and retrospection are two key ingredients for collaboration and engagement.

Establish A Culture

This is a fundamental idea that many businesses today struggle with. Corporate identity is often put first, and employees struggle to find themselves with the confines of the business mentality on a daily basis.

You can nip this fear and frustration in the bud quickly by giving your employees a culture to rally around and engage in without feeling self-conscious or fearful. Once you establish a culture of high-quality work and confidence, your employees will follow suit, and they’ll collaborate in an easier and more relaxed manner.

Be A Top-Down Leader

One frequent mistakes many managers make is to lock themselves in their office and focus on tasks that may not be as important to their direct employees. While you obviously have to keep an eye on your outside responsibilities and make sure your bosses are happy, your employees should also feel like they can talk to you at any time of the day.

If they’re feeling swamped or beaten down, they should be able to enter your office and talk to you about it. Managers are with their employees in a personal way, walking among them and making sure everything is going smoothly. Taking just a half-hour out of your day will go a long way in helping your employees with the task at hand.

Highlight Strengths

Finally, one of the best ways you can manage and make sure your employees are collaborating together well and frequently is to highlight the strengths of each person in your office and delegate in turn. No one person is good at everything, but everyone is good at something. If you can find and accentuate the strengths of your employees, you’ll be one step closer to bringing the office together and making sure everyone is doing their best work at all times.

Technology Advice And Tips While Working From Home

The Covid-19 pandemic may finally be winding down in most areas of the country (and hopefully it will stay wound down) but people all over the nation are still working from home. The new normal is apparently here to stay as many individuals as possible across the nation have been working from home for over a year and there appears to be no signs that they’ll stop anytime soon.

Indeed, the time is still right to learn all about your new digital workspace and take advice on the best tips and tricks to successfully work every day. If you’re still working from home, here are the seven best tips for staying connected and focused with technology.

Keep Your Data Secure

It’s incredibly important to have a secure Wi-Fi connection from your house. If your workplace didn’t provide you with a Wi-Fi connection, you need to stay on top of your own, ensuring you have a password put in place to stop others from stealing your information.

There have been many attempts at theft by neighbors and others who know people who work from home and have easy access to their work secrets thanks to unsecured Wi-Fi. Your work should provide you with a way to stay safe and secure if you have to work from home and handle confidential and classified information at the same time. Don’t trust public Wi-Fi and always keep your passwords a secret from those around you.

Use Technology For Idea Storage

If you’re working in an office that has recently moved online or are managing that same office, there are a number of problems that can arise in the span of a few days. Workflows will be disrupted, and new routines will have to be thought of and implemented as employees become accustomed to their new working environment.

The workload and workflow can be streamlined, however, by using the technology available at everyone’s disposal to make changes and keep track of notes and differences in the two workplaces. You can use your laptop and other technology to capture and organize ideas and processes which may still be new to your workplace easily.

Utilize Video Messaging

One of the largest changes that’s been made in the recent year is the idea of using video conferencing to work through problems and connect with teams in a more consistent and unified manner. Platforms such as Zoom and Loom have been made the norm and have allowed employees to share and discuss ideas in an easy and time-sensitive way, without wasting many resources or disrupting their daily routine.

You should always be recording your screen when hosting a video conference because this is the easiest way to remember what was said and when. Video conferencing technology also allows you to go back and replay what you may have missed in the meeting easily.

Videos Are A Must

If you’re having trouble adjusting to your new workspace and flow of progress from your home, Loom can help you in another way as well. There are dozens of how-to videos and training sessions on the platform, as well as FAQ videos about a number of subjects, mostly pertaining to working from home. You can use this technology to help guide yourself through your new circumstances and connect with your colleagues or employees more easily and fruitfully.

The best part is the affordability, as there is a multifeatured free version of Loom available to employees and employers. Use this technology to become accustomed to working from home and giving yourself an easier time with the work you have to do on a daily basis.

Don’t Fall Prey To Phishing

Phishing and phishing attempts are almost as old as the internet itself. When someone tries to phish you, they’re usually trying to get you to click on a link and provide them with personal and extremely sensitive information. They then use this information to access personal resources such as your bank account and other private entities you use. Your workplace can be the victim of phishing attacks to if employees and colleagues are not careful.

You should know the signs of phishing: the e-mail you receive will come from an unofficial from address, it may seem urgent or dire, and it will almost definitely include a link to an obscure website. The text may also be poorly written to weed out those who won’t fall for the attempt from those who will. Make sure you’re wary of these attempts and don’t yourself or your company fall prey.

Back Up Your Data

Finally, you should regularly back up your data to ensure no progress is lost on your work. Computers and laptops can malfunction and shut down at a moment’s notice, and you may end up losing dozens of hours and hundreds of files’ worth of information from your laptop if this happens to you.

Your files can also become corrupted, and hackers can gain access to your software if you don’t back it up often. You should keep additional copies of your work in a secure location and make sure your work computer is frequently updated to make sure none of these negative outcomes are met.

Seven Habits To Make You Happier At Work

Work can be a struggle for even the happiest, most outgoing people. The stress and demands of the workday can wear many down and make life more difficult and complicated than it needs to be. If you struggle to get motivated at work and generally feel worse there than you do anywhere else, there are a few things you can do to improve your mood and productivity. Here are seven habits you can form to make you happier at work.

Move Around

Stress is sneaky and can affect you in unforeseen ways. One element of stress is the way it can “pile up,” making you more and more stressed as you sit at your desk, clicking through your workday. To help mitigate stress and avoid feeling anxious at work, you should take frequent breaks.

Moving around helps pump blood through your system and is healthy way to activate your brain and muscles, which keeps stress at bay and keeps your body feeling healthier and happier. Whenever you start to feel stressed or worn down, simply move around the office or take a quick walk outside.

Block Out Response Times

One of the most focus-destroying tasks is responding to e-mails, especially those which are non-essential. You can help yourself focus more readily by blocking out time to respond to such e-mails, improving your concentration and giving you a more robust and concentrated workday.

Cutting out time to scroll through e-mails and respond to those which are important but not urgent will give you a natural little break throughout the day while letting you get important work done. Blocking out time will also give you incentive to finish other work first so that you can check your e-mail and respond to inquiries.

Curate a Playlist

While not every work environment is suited to listening to music while you work, popping in your headphones and listening to some of your favorite songs will go a long way in improving your mood and making you more productive.

While your comprehension may wane while listening to music, your general endurance and ability to focus on one task for a longer period will improve. If you work in an environment where listening to music is not frowned upon or out of the norm, consider making a “focusing playlist” and listening to it while at work.

Eat And Drink Regularly

Other undervalued tasks at work are eating and drinking. Eating and drinking give you the needed energy and nutrients to focus on the task at hand and work out your problems in a timely and controlled manner. Eating will also stave off hunger before lunch, which is guaranteed to put you in a better mood throughout the day and help you focus.

Hunger pangs can often distract workers and keep their mind on other things (like lunch) but eating and drinking throughout the day will mitigate these and allow you to concentrate. It’s never healthy to ignore your hunger at work, as this can actually lead to stress and panic attacks more readily.

Exercise Before Work

Many workers enjoy a nice cup of coffee, or multiple cups, before they arrive at work. While there’s nothing wrong with a cup of joe a few times a week, caffeine dependence can have negative effects on your body.

Instead of drinking a cup of coffee everyday before heading into work, you should consider stopping by the gym to exercise or simply taking a walk or jog around your neighborhood. Exercise will get your endorphins running and make you more alert and awake before you go into work, and it will also have multiple positive health outcomes on your body.

Always Clarify

One of the easiest ways to improve your life at work is clarify any task you’re given. Your managers and coworkers may mean well, but misunderstandings can still arise that complicate your workflow and make you less productive.

To avoid the stress of such misunderstandings, you should always double check instructions and never assume anything you haven’t already been told. Being upfront with your colleagues and bosses may seem a tad rude at first, but it will ultimately pay off down the road when you know exactly what you’re doing and how to do it.

Delegate Whenever Possible

Not every employee is in a position to delegate tasks that mean less to them or that they’re simply not suited for, but if you’re in a role which allows you to delegate, you should take full advantage of that position. Workers today are incredibly specialized, and odds are there’s someone at your workplace who can do the job assigned to you in a quicker and more efficient manner.

You should find multiple colleagues who are great at other tasks and, at the very least, ask for their help or input on objectives you don’t fully understand, or you’re not perfectly suited for. Asking for help is free and will greatly help you with the task at hand.

Great Business Resources To Use During Covid-19

The Covid-19 pandemic has shifted the business paradigm like nothing before. Stores across the country and the world have had to close shop and rely on their digital presence to see them through these difficult times.

However, it’s great to know that there are several large companies which are doing all they can to help small businesses stay afloat and perform the crucial tasks they need to ease their administrative burdens. Here are a few services your company can use during the pandemic to help your employees in a variety of ways. (images are also links to the sites)


Everything in this time is done digitally, so it makes sense to have software which allows you to sign documents electronically. This is where DocuSign comes in, and new customers who sign up for the software are currently getting three free months, including one hundred “envelope sends.”

In other words, companies who sign up for soon can send multiple documents to be signed in the same envelope, which is always a nice feature to have. The software is a godsend for law firms and other companies who need to acquire legal signatures from remote locations.


Easy and efficient communications have become one of the most important cornerstones of the new business realm. Luckily, Microsoft has developed Microsoft Teams to become one of the most effective and widely used platforms for connecting teams from home.

When customers commit to an annual plan for Microsoft Teams, they also receive a free six months of Microsoft 365 Business Basic, which is a great way to connect your many communication channels. Better yet, the licensing fee for the products is extremely affordable and includes online versions of popular Microsoft applications such as Word, PowerPoint, and Excel.


GoDaddy has been one of the premiere businesses for acquiring a domain name, but they’ve recently started to help small businesses during the pandemic. Most prominently, GoDaddy is helping small businesses improve their marketing and advertising efforts due to shrinking budgets and other constrictions brought about by the virus.

Companies which sign up with GoDaddy’s service actually receive a free website, on top of use of GoDaddy’s e-mail marketing resources, which include Google Busines and Facebook. For those companies who already own a site, GoDaddy is also offering great tools for social media marketing.


Administrative burdens are always a headache in the best of times, and the pandemic has made them overwhelming obstacles to daily activities for many businesses. Working remotely is extremely different for administrators who need to be up-to-date and cognizant of every detail and problem within a payroll system. There’s good news for companies who are struggling to keep up with their administrative duties, however; Paychex is currently offering three months free for their payroll services.

In addition to the help Paychex is providing through their streamlining of payroll services, they’re also providing State Unemployment Insurances services for three months when customers sign up to their software. As an extra help to small businesses, Paychex is also helping businesses retain and pay their employees until the economy recovers from the shock of the pandemic.


Despite its name, Freshworks actually provides software which eases communication efforts and helps teams everywhere stay connected while working remotely. Business with less than fifty businesses can currently purchases their customer engagement tools for free; these tools include their popular Freshchat and Freshcaller services.

Freshchat is a platform which makes chatting and messaging easier within organizations and Freshcaller is designed to move your call center to the cloud, creating a hotline which can be answered at any time by members of your team working remotely. These services substantially ease the pressures of communicating within your team and with valued customers.


Social media is more important than ever as customers are accessing companies and their services through digital means. Social media allows companies to engage and interact with customers but the breadth and complexity of social media sites can sometimes be difficult to manage. That’s where Hootsuite comes in.

Hootsuite allows businesses to manage their social media platforms and make posting to Facebook, Twitter, and Instagram easier and coordinated more consistently. It presents your social media sites and presence in one easy-to-read dashboard and makes the creation of an overarching strategy simple and easy.


Password protection and security is a crucial but undervalued component for many small business owners. Good quality protection for passwords is a great way to ensure security and stability for your site and offer great peace of mind for years to come.

1Password is a great tool to use to generate and manage passwords so your company keeps hackers off balance and unable to access your site through a direct attack. In addition, 1Password is helping small businesses by providing their services for free for the first six months.


On top of all of these great companies, you can always trust Flocksy to handle and execute your media needs with ease and professionalism. Flocksy is a trusted platform which handles the needs of many companies from a media perspective.

Their team of trusted copywriters can create original content, edit your already created content, shoot video, write scripts, and perform many more tasks in all areas of creation and brand management. If you need a partner to help you with your media needs, there’s no better ally than Flocksy.

How To Help Employees Handle Newfound Isolation And Loneliness

The pandemic has altered the way men and women all over the country do business. On top of bringing seismic shifts to work and home life, the virus has taken a toll on many peoples’ psyche because of the isolation and loneliness it’s caused over the last seven months. This general malaise often extends into the workplace too, and it’s imperative that you help your employees cope with their stress and sadness in a timely, sensitive manner.

BetterUp has recently released a study which found that lonely workers are less satisfied with their jobs, receive fewer promotions, and, most importantly to your business, switch jobs at a far higher rate than those whose mental health are more stable. These lonely employees are also far more likely to switch jobs within the next six months, which means turnover in your company and the training of new staff and the costs of recruiting.

Epidemic Status

The issue of loneliness isn’t something new just due to the pandemic, even if the virus has expanded the complexity and scope of the problem. Workplace loneliness and fatigue problems have both been of increasing severity in the last decade, as many individuals are feeling disconnected from life in general; the problems have gotten so bad that some experts have started describing them as an epidemic. The virus has worsened these feelings, however, as many are home alone for extended periods of time. In such isolation, mental health quickly begins to degrade, and many are undergoing a sort of extreme form of “cabin fever.”

Humans need interaction and connectivity throughout the day, two essential components of life COVID-19 has invariably removed for most. Employees who are single and childless are at the greatest risk of mental health decline, as are those who are well educated and possess graduate degrees. To improve the lives of your workers and save money and time in the process, you should be tuned in to the mental health of your workers. Here are four steps you can take to mitigate their loneliness and isolation in these uncertain times.

Create Meaning In Daily Life

Undoubtedly the greatest step employers can take is to create a shared sense of meaning for their employees. Many today don’t feel as if their work has purpose or meaning and are struggling to stay enthusiastic and connected to what they do on a daily basis. Managers and other supervisors can counteract these feelings by taking time to speak to employees and connecting them to the work they’re doing.

Employee/manager communications are essential to help boost morale and demonstrate the worth of the work your workers have performing every day. It’s best to foster a shared sense of purpose for all of your employees, try to bring them together and know as a unit that what they’re doing is worthwhile and appreciated. Make an effort to single out many individual employees when they perform well and help unify them around a common goal, such as a project they’re working on. Recognition is a huge part of creating shared meaning and boosting morale for the entire office.

Check In Often

The virus has forced many workplaces to use Zoom and other video communications to connect for work purposes, but your employees want a deeper, more personal connection after work is done for the day. Your managers should take time out of their days to connect with employees on a more personal level, unrelated to work or Zoom. Regular phone calls are still good for connecting with people one on one, there’s no need for a video chat when calling in to ask about an employee’s day or home life.

The call should be totally unrelated to work; just two human beings having a chat about how the employee is doing and if there’s anything the manager can do to ease negative feelings at work. Whoever makes the call should open themselves up to vulnerabilities, just as you want your employee to do. Managers and supervisors have a story to tell during this pandemic too, and they should be free to do so to ease the minds of the worker.

Open Paths To Team Connections

Although difficult, it’s a smart idea to remake the kinds of connections and camaraderie that would be present in the office. Try and allow your employees to connect in the same organic way they would if they were all in the office during a regular year, chatting and making small talk to generally relieve their minds from the stress of work and life. This can be a difficult process, but there are a few steps you can take to create this sort of healthy work environment.

There are channels you can make on applications like Slack that allow your employees to share their feelings and interact with each other in a non-work context. You can also set up “social hangouts,” which are virtual meetings for your employees to join and chat with one another outside of work. Any method which allows them to meet and connect without having to worry about talking about their work is a great start to decrease loneliness and isolation.

Provide Mental Health Help

Your company’s health package should provide some form of mental health aid. It may be costly, but it’s well worth the peace of mind and psychological easing it will provide your employees. People all over the country are dealing with stress levels not seen in a long time and providing them with a mental health option will help them relieve this stress and tension.

Not only is this a generally ethical option to provide, your employees will also work more efficiently and effectively if they’re not mired in stress and fatigue throughout the day. Even if your employees are working from home, you should provide access to remote counseling or another form of mental health help. Do everything you can to ensure your employees are receiving the attention and care they need during these tumultuous times.