Unlimited Web Development For Your Business. Is It Necessary?

 

Every business faces its own uniques challenges; however, those that want to have an online presence are all faced with one very similar one. How to design, update, and maintain their websites. Words such as “mobile optimization,” and “page loading speed,” can quickly become confusing, because, to the inexperienced, web development is a complicated world.

In this day and age, a website for any company is a must. People love to search, learn, and shop from mobile devices, and that’s why companies should understand the value of having a website to promote their business, even if they have a physical store location.

Five ways that having a website benefits business owners.

1. Builds brand awareness:​ Having an online presence allows you to be better able to let people know what makes you and your company unique. It sets you apart and will enable you to nurture your brand.

2. Keeps customers up to date: ​Having a website means that you can connect better with your customers and let them know new deals and information about your company.

3. Builds a relationship:​ Being able to communicate with your customers means that you can build a better relationship with your customers.

 

4. Fosters transparency:​ Connecting with your customers and communicating with them online means that you are building a relationship of trust. You want your customers to trust you and know that you only have the best product or services for them. That creates transparency that customers find incredibly valuable.

5. Increases sales:​ All of the above combined has one huge benefit for you and your company: an increase in sales. Online exposure, building and fostering customer relationships, and increasing brand awareness all help to increase sales and allow you to see higher ROI.

How you go about creating a website can vary. Many people hire a team to design and add content to their site and then call it a day. However, that is not recommended. It’s better to consider hiring a company that can provide you with ongoing, unlimited web development, so that not only is your site designed and built, but it is also maintained. Because the work of a website does not stop after it is designed and active. It has to be updated and optimized on a daily and weekly basis to continue to be effective and efficient.

Three Reasons Why You Need an Unlimited Copywriting Team

If you’re unsure as to whether or not hiring an unlimited copyrighting team for your business is really necessary, then keep reading because below we have collected three reasons of why it’s absolutely essential for you to hire an unlimited copyrighting team.

Three Reasons Why You Need an UnlimitedCopywriting Team:

One: Let’s be serious. You can’t write your own website. It just isn’t possible, and it’s certainly isn’t realistic. There’s going to be many different pages and sections that you’ll have to write copy for, and it’s probably going to take you quite a while. This is where an unlimited copywriting team can come in. Not only will they be able to do it much faster, but the copy will be only the highest quality.

Two: Perhaps the worst fear of any business owner is having a spelling or grammar error found on their website or in any of their company’s copy overall.  When you have an unlimited copywriting team, you can have those worries vanish. You don’t even have to worry about proofreading. The copywriting team can take care of it all for you, and you’ll instantly feel stress vanish.

Three: Let’s be honest. We all want to be better than our competitors when it comes to our business. This means that you need to have the best of everything, especially copy. An unlimited copywriting team will give you precisely that. When you hire a team to write your copy, you’ll receive only the best copy and nothing less.

Overall, it’s essential that you hire a copywriting team to write the copy for your business. We recommend you use one that will give you unlimited copywriting so that you’ll be able to utilize it fully. However, no matter how often you use them, you certainly need an on-demand unlimited copywriting team to write the copy for your business. Trust me, it’ll be more than worth it.

How to Know if You Need a New Logo

So, you have a business, and you have customers; however, you feel as though things have plateaued. You’re not moving forward, with sales, generating new leads, or increasing website traffic, and you are not sure what is the cause of it. One way to instantly give your company a fresh look and a facelift is a new logo. A new logo says that you are changing things up and your company is growing. It’s a subtle way to let your customers and the public, in general, know that you are making improvements in the company.

Companies such as Wendy’s, Uber, Mac Donald’s, and MasterCard have successfully updated their logos without changing ownership.

Something so simple as an updated logo to (you don’t even need to change it) refresh everything and make your business look like a whole new company, while still remaining the same.
 

Three ways to know if you need a new logo design:

One: If you see a decline in sales, and notice that you are not generating new leads, then it’s time to try something new. Nothing says, “We are updating things around here!” as a new logo design does. It may be just the thing that you need to grab some new interest.

Two: If you are changing your company’s colors (think Walmart moving from blue and gray to tan)it may be time to update your logo as well. If your brand is updating, you may want to update the logo at the same time.

Three: Last but not least, why not? Why not create a new logo design for your business and not let things get stale, and if you’ve had your logo for some time and you feel that your company is in a slump, you may want to think about re-branding, and that would include a new logo design. If you believe that things need shaking up, then a new and improved logo is a great way to do that.

Updating your logo should never be off the table. Keep in mind, maybe you have a good thing that is working (think Apple), and your company is seeing incredible expiation and growth. In that case, don’t worry about updating your logo. However, if you feel that you need to give your business a new look, an updated logo is the perfect way to do that.  And in that case, get out there and find the perfect graphic designer to bring your new logo to life!

Benefits of Hiring a Copywriting Team

If you have read anything about copywriting, whether it was on why you should hire a copywriter, or what copywriting is, then I’m fairly sure it was saying you need a copywriting team for your business. And that is true. You need a copywriting team, and you need an excellent copywriting team to help your business with all of its copy for your website or blog.

In this post, I’d like to talk about four examples of good marketing material writing, and I’m sure if you’re still on the fence they will convince you that you really do need a copywriting team for your business.

Four examples of good marketing material:

One: Emails and newsletters can be hard for some businesses to write because, well they are hard to get just right. Do you make them fun and have plenty of call to action? Or maybe you prefer to have them more business-like and allow them to speak for themselves? Well, copywriting teams can make it so you don’t have to worry about any of that because they can not only write it for you, but communicate what you are trying to say and the audience you want to reach.

Two: It can be hard to find the correct way to write a blog post, such as how to format it or what tone you should use when writing. Maybe even if you know that, you don’t have the time to put together the blog post, what with all the research and editing at the end. This is where a copywriting team becomes your very best friend (I’m talking BFF here, not just friend) because they can take your links and what you want to be written and can assemble a well-written and engaging post. Then all you have to do is add some images and hit publish.

Three: Ads are something that every business use if they advertise, which I’m pretty sure is something that every company does. However, how do you write the perfect ad? An advertisement that will make people want to stop, read your ad, and then follow through with the call-to-action. An excellent copywriting team can help you do just that with your ads! They have the experience, and they understand the work it takes to get those link clicks and how to convert text into a sale.

Four: Out of all the things we have talked about above, this one is the most important, because this is where everything begins: Web pages. If you don’t have good copy on your site, then it doesn’t count anywhere else. That is why you need someone who can not just write good copy, but fantastic copy and a good copywriting team can do just that for you! They can build you content for your site that will communicate your message, talk about a product or service, and above all, engage your customers.

A copywriting team are the people who can make your words come to life, they know just how to write the best copy that will help make your site or blog looks amazing while at the same time making it eye-catching for people who come to visit your website or read your blog. Whether you have a big business or a small one, you should find a good copywriting team that can help you with anything you need to write, and make it engaging and informative.

You Need an Unlimited Graphic Design Team

 

It’s plain and simple really; you need an unlimited web development team, unlimited copywriting team, and unlimited graphic design team to make your website look better than fantastic and a place that people want to visit and browse around.

As good as your website looks right now, an unlimited web development team, unlimited copywriting team, and unlimited graphic design team can make it look one of a kind and particular to YOUR business, not anyone else’s.

Five reasons why you need unlimited web development, copywriting, and graphic design teams:

1. You can have an on hand a team of only the very best designers, web developers, and copywriters at your disposal. They will do everything possible to make your site or blog look amazing! All three of these bring you not only people skilled in their jobs but a team of them. Having an unlimited design team, and also an unlimited web development team and unlimited copywriting team means that when you are building a website or blog, they are there to make it amazing. And that is because you have gathered together a group of skilled professionals.

2. It cuts down on the cost that you have for all the design work that you have in a business when it comes to graphic design, copywriting, and a web developer. You get an unlimited graphic design, copywriting, and web development team that you can pay one set price to have for all you need in those departments.

3. They do this for lots of other businesses, and you are only one of many, so they know what they’re doing when it comes to graphic design, copywriting, and web development. So, you have a team that knows exactly what needs to be done, even if you are unsure. I believe that the best teams are teams that know what they’re doing, and they do it well.

4. The greatest part is that they’re unlimited, which means they can take care of all your needs and make it easy for you to pay one set price and not have to pay every time you want a logo designed or a blog post written. Or maybe you just want a change. Having a team available means that you have an easy and quick way of getting graphic design, copywriting, and web development work done when you need it.

5. Whether or not you’re a big business or a small one, they can offer you a lot of resources that you might not have otherwise. Because you’re not checking your budget every time you need a logo or a flyer. You can do it and not have to worry about your budget or anything else!

Having an unlimited design team, unlimited web development team, and an unlimited copywriting team can make your website shine. It is everything you need when starting out as a business, but also if you are five years into having a business. Either way, it can really help you out it more ways than one. If you don’t have an unlimited design team, unlimited web development team, and an unlimited copywriting team than you need to look into getting one!

Why You Need Copywriting

One thing that we haven’t got around to talking about on here is copywriting. I thought that this post might be a good time to talk about the benefits that good writing can have, and why your company needs to be hiring copywriters.

There is a multitude of reasons why your business needs copywriting, and copywriting might just be the missing piece to your website or blog that will allow it to go from great to fantastic.

In this post I’m going to give you 3 reasons why your business should have a copywriter, and what you gain from it. When I’m done I’m sure that I’ll have you convinced that what you need is for your website to be successful is the services of an experienced and talented writer.

Three reasons why you need copywriting:

One: Imagine how much nicer your website could look. I know your website already looks amazing. However, having a copywriter write copy for your blog or website, could really make it look fantastic. Not only are you having someone give an outside approach to your content, but they are also experts. They know how to craft content that draws readers in and engages them. You supply the content and they create something that is not only well-written but is interesting as well.

Two: Time is always the thing people are running out of, especially if you own a business. So, copywriting can make it so you, as a business owner, have much more time to do other and just as important things and still get amazing copy for your website and blogs. All in all, time is money, and hiring a good copywriter can save you time and money.

Three: Copywriting doesn’t just fall under creative content, but also companies such as Flocksy offer such things as editing copy and rewriting, that way if all you have is the rough draft of your own work, the writers can edit and proofread it for you.

Copywriting is useful for many things and if you haven’t given it a try, then you should, because not only is it good for your business, it’s also useful. Here at Flocksy we offer copywriting and so do many other places such as Freelance. Copywriting is just the thing to make your website stand out in not only design-wise but also in writing. Copywriting can help you really tell people about your business, and communicate your goals and mission. It’s a tool that allows you to engage your audience in a way that you might not otherwise be able to.

Instagram Beginning To Hide Post Likes

This past week Jane Manchun Wong, a reverse engineer known for finding new features and changes hidden in the code of popular social apps, made a shocking, and for some, somewhat unsettling announcement. Instagram is considering hiding post likes from viewers.

While the site will navigate as normal, the only thing missing will be the likes visible underneath the post.

Wong posted screenshots and said, “We want your followers to focus on what you share, not how many likes your posts get. During this test, only the person who shared a post will see the total number of likes it gets.”

And then, according to Instagram’s spokesperson, “Exploring ways to reduce pressure on Instagram is something we’re always thinking about,” and one of the main ways that stress is induced is by a feeling of competition that comments and likes raise when compared to other accounts.

Instagram has also hinted at possibly even making it more difficult for the account users to view and count their own likes, by showing them a list, that they would have to total up themselves.

What does this mean for the future?

For many, this presents a unique issue, the main one being that influencers and businesses rely on their engagement to allow potential sponsors and consumers to see how well they are doing, and they may now be at a loss. How will they prove their popularity to everyone? Since many accounts long ago began “buying” followers, the only way to actually know how large an account’s reach is through their engagement. Take that away and what do you have left?

When does this happen?

Instagram has said that as of this week they plan on testing this new method in Canada and see how it is received. I’m sure they are not half as eager to find out as the one billion users that use the app on a daily basis.

Four Ways To Build Your Social Media Following

If you own a business than there is a good chance you’re advertising and an even better chance that you’re using social media as a way to promote your company and brand. However, sometimes it can be hard to build a good strong following for your business on social media, so how do you go about doing that? Well, there are quite a few ways that you can go about building your business’s social media following. Down below are four ways that you can apply, just to start with.

Four ways you can build your social media following:

1. Host a giveaway: Hosting a giveaway on one of your social media platforms can be a great way to build your social media following. Give away something exciting and that everyone would be interested in winning. That way it will generate lots of interest, and if following your account is one of the requirements you will gain a lot of new followers.

INTERACT:

2. Follow accounts back: When people start to follow you, you can follow them back. Sometimes people tend to like it if they feel like the interest is not one-sided. Every business has had times when people start to follow them for a giveaway or something and then a few days later unfollow them, am I right?

This way they will feel like you saw that they followed you, and then you followed them back. This can be a good way of helping you to create a relationship and help to decrease your follower loss.

3. Reply to people’s comments: No one likes to comment on a photo or video and not get a reply. If you’re not replying to comments, then people aren’t going to want to discuss and interact on your posts. So, in order to make sure that people are interacting with your posts you have to be replying and socializing as well. Not doing so could cause people to stop following you and stop interacting on them.

4. Post good content: Posting good, engaging content can really make the difference between someone following you or not. So make sure you’re posting photos and video that will make people want to follow you. Some things to avoid are controversial (let’s leave the politics at home), negative (no one likes to hear about the lousy weather), or questionable (let’s not air dirty laundry) content.

Building up your social media following is something that every business should be doing. Because gaining followers overnight is not an instant thing. It takes time and focus.

One last note. Yes, you can BUY followers; however, we highly recommend against it. Buying followers is not the same as gaining real-life people that are interested in your company, product, service or brand. They are not invested in you and are not going to increase your traffic or sales.

So, please, don’t even look into buying followers. Stick to the real thing.

3 Ways To Update Your Website

If you’ve had your business for more than five years than it’s probably time to give your website a new look. A fresh look can make your site look brand new. How do you do this though? How do you give your site a whole new look without changing what your business model? Down below are five surprising ways that you can use to give your website a facelift. If it’s something that you are planning on doing in the near future, then keep reading, because in this post we will cover that and much more.

Resign The Pages On Your Site: Redesigning your website can give your website a new look without doing that much work to it. Changing the colors and the layout just a little bit can make a huge a difference and give your site the fresh look you’re looking for!

Update Your Logo: If you have had your business for a while, then you should consider updating your logo. You can update your logo without changing it that much, which means it will still look like your logo and be easily recognizable. You can hire a designer to create some simple logo mock-ups for you to see if you like them. It can be easy and quick!

Update Your Copy: Updating your content can be a good way of giving your website a new look. Write some new, engaging posts, and try to including some trending topic or news. Perhaps give it a newish layout. When you update your content it gives you the chance to add anything new in there that you maybe wanted to but never got around to.

These are three easy ways that you can update your website and make it look fresh and new without doing too much to it. By changing small things on your website you can make your site look almost new. Which is something that every business should be thinking about.

Not changing your site occasionally may make visitors believe that you are not updating the content regularly. It never hurts to give new things a try, and when it comes to web design and content, improving and changing things up is always a plus.

Why Your Business Needs Graphic Design

Happy Friday! I know that lately we have been talking about a number of different subjects and I was thinking that maybe today, as we head into the weekend, we should talk about why your business needs graphic design. I thought this might be a good subject to talk about because I have talked about graphic design at great length, and have never really talked about WHY your business needs it.

Let’s get started!

Graphic design, website development, and good copywriting are just a few of the known things that your business needs to look professional, and be successful. There are so many reasons to have a good outlet to get your graphic design work done when you own a business. If you are unsure whether your business needs graphic design or not, read below three reasons why your business NEEDS graphic design, and it’s not an option.

One: First off, if you want your business to look like the company you know it is, professional, efficient, and productive, then you need graphic design and you need good graphic design work done. Whether you need a logo design or a banner. Remember, your website is going to be the first thing people see when they go to your site.

Two: When you use graphic design for your businesses, you succeed in making your website look like you want it to look. You can have a website that looks like no other one, because you simply had it designed your way, and in the style that fits you and your company. The graphics that design your site are a statement of you and your brand, and make it unique to you, and only you.

Three: I will leave you with this last one. When you use graphic design, no matter what it is for (a logo design, a banner ad, or a flyer) it will look like yours and no one else’s. Because the design was especially tailored for you and your business, created it to fit your style of site, and your brand.

You want everything about your business to be unique to YOU. And that is what a good design company does. They create designs that are one-of-a-kind. I firmly believe that every business should have graphic design help to make their business unique to them.