Here is a custom flyer graphic mockup created for a client by Flocksy team member Eman.
All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.
Start a graphic design project today and see results in just hours!
by Flocksy writer Rachel With web technology changing and improving constantly, it’s easy for websites to look out- of-date even within a few years of creation. You may be wondering whether you need a whole new website or merely a facelift. Here’s what to keep I mind when making that decision. continue
by Flocksy writer Matt. One question many marketers ask themselves is “how can I get my emails opened?” While there are plenty tricks out there, we recommend a thoughtful approach that focuses on communicating with those subscribed and giving them something valuable or tangible from the beginning so it pays off at the end. continue
by Flocksy writer Kasey. In the digital age, a relationship with the media is crucial to getting your business out in the public eye. The process of building this relationship is the core of media relations. Not only does this build a valuable connection with people who can improve your reputation in the community, it’s a way to get some free marketing. continue
by Flocksy Writer Danielle. With so many great shows, marketing teams need to develop great logos that fans can remember and recognize. These 12 great television logos are memorable, effective, and creative. continue
Need a hand making an explainer video for your business? You’ve come to the right place.
An explainer video can assist with business, advertising, and marketing in several ways. What is an explainer video, you might ask? Well, an explainer video is a short film explaining your product to the consumer and why they should buy it.
Generally, explainer videos are used as both advertising and explanation of your product, and they tend to be phrased in a problem-solution manner.
However, creating a good explainer video can be a bit daunting!
In this guide, I’ll give you ten tips on how you can make an awesome explainer video for your business in order to drive up sales and show others how you stand out uniquely from the rest of the crowd.
Know Your Audience.
Knowing who you’re marketing to is incredibly important in order to craft a good explainer video. Different age groups, ethnic groups, and genders prefer different things to be in their advertising.
For example, if you plan on selling a men’s deodorant, focusing on the dainty smell of perfume and the soft feeling of the smell against their smooth skin would not be ideal.
Conversely, an elderly couple is not going to be particularly impressed by the idea of TikTok references in an advertisement about the ideal arthritis medication for people their age.
Below is a video from the YouTube Creators themselves about how you can know and understand your audience for the content you’re making.
A good video can’t take off without a good script! Scripts should explain what the problem is that the product is aiming to solve, possible pitfalls that other products may cause, and the solution: your product.
It’s best to keep these scripts entertaining (another reason you should know your audience well!), brief, and clear. Without these things, you’ll have a hard time keeping your viewership engaged, and the quality of your work could suffer.
As discussed above, clarity both in the script and in the visuals is essential for a good explainer video!
A good script leaves no room for errors or confusion and is easy to recount without having to write down notes, and should be structured in an orderly fashion so potential customers can keep track of what you’re saying easily.
The explainer video should include the most important information about your product, what it does, and what needs it fulfills, rather than being a novel about everything in detail. For tips on this, you can view Biteable’s video on how to create a clear and enticing script.
Just as important as clarity is the issue of brevity. It can seem like a daunting task to keep the word count down enough to fit into a focused, minute-or-two-long video.
You should always have a thesis statement and supporting statements when discussing your product, and the elimination of the extra word fluff is a must.
This way, you can capture customers in their busy lives or with their short attention spans and get your information across in an easy-to-read, concise manner.
Jazza explains this concept below, but there are many resources available to help you accomplish this goal.
Picture this: you’ve followed all the tips above, and you still can’t seem to get audience members to stick around or engage with your product.
If this is you, you’ll want to provide a frequently-asked-questions section in order to avoid confusion with your audience.
These questions can be polled from the audience directly, or you can anticipate beforehand which questions they might ask.
This will improve clarity if you find that the brevity of your video is impeding your outreach. The Collaboration Coach has a way to make an FAQ page that balances the need for conciseness with the need for clarity.
If your market audience is human (which they will be!), there’s a strong possibility that people with disabilities will be viewing your explainer video.
Including captions or a transcript is a must for the deaf and hard-of-hearing, and you should always ensure that your audio is stellar for those with a visual impairment.
And if you’re marketing to disabled folks directly, pay extra-close attention to these things!
An overstimulating visual palette will drive away the autistic, and if you’re selling something to dyslexic people, make sure you use their preferred font and colors so as to make it readable to them.
Some people need a little extra help, and it’s your job to provide that so they can see how awesome your product is!
Below, Aquent Gymnasium explains how to accomplish these things.
Even if you have the most glorious script ever to grace mankind, that won’t mean anything unless you can put the rubber to the road and make that video look beautiful!
Your advertisement should include engaging graphics, well-designed fonts, and interesting scenarios.
Hire the right actors for the role if it’s a live-action production, or get someone to make you some wondrous animated content for the role.
There are many ways to accomplish a professional, engaging, and entertaining blog post.
Below, Parker Walbeck is just the guy to help you.
Now, we’re onto the final stage of production: the sound production.
Music, funny voices and company jingles can cement your explainer video in a customer’s mind as interesting, unique, and most of all, helpful.
Music should never drown out voice over, and if you want a captivated audience, you’ll use music that’s appropriate for the advertisement’s tone and genre.
Remember to keep your audience in mind when choosing the sound production! Monkey Pixels has some tips for us all on how to accomplish a gorgeous sound reel for your next commercial.
Thonest is a decentralized sales and feedback tool that allows you to let your existing customers answer questions from potential customers.
Using a mix of AI and software, potential customers can ask questions and existing customers can respond. Questions are available for everyone to view, making your company more honest and open, building trust with new users.
We tested Thonest and wrote down how to install it and what we thought of the overall platform.
Add Thonest to your Website
Thonest is really easy to setup. Once you create an account, you are brought to a page to add a website. You just added your website URL and then the code to your website code.
If you don’t know how to do this, you can have a developer do it for you, or message Thonest and they will install it for you.
Add a Thonest Discussion
Once you add your website, you then add and customize the discussion overlay. You can change the colors to reflect your brand, edit the button and heading text and edit where you want to place the button. Once you customize it, you will see an area with code to install the Discussion.
You then simply add the Discussion Code to the website where you want the discussion to show.
Thonest Overlay
With the Discussion installed, it was ready to go! The button looked great on our website and brought up the overlay when clicked.
We got a lot of questions from potential customers and had our existing customers and sales team respond. It really helped with making what we offered more transparent and honest.
Commenting and the Dashboard
We loved being able to respond to customers in the Thonest dashboard. All the communication was in real time and it was so easy, it felt like we were texting.
Pros
It was free with the Basic Plan
It was easy to install
They have great support
The dashboard was easy on the eyes and intuitive. Once you set up the overlay, you can manage everything from the dashboard
It was really easy to comment back to people, see replies and view stats.
Cons
It has limited features as of now
You have to pay if you start using it a lot (however their free plan is perfect for any small business or startup)
Summary
I would recommend them to any company looking to increase conversions in a cost effective way. It is easy to use and add to your website and doesn’t cost much. The perfect addition to your sales team.
Nobody likes ads…until they do. The right ad can make your potential customers laugh, nod their heads, or come down with a case of FOMO. When done well, ads start a conversation with your audience.
So, how can you capture consumers’ attention and speak to their desires in one simple ad? It all comes down to the visuals. Design is a powerful communication tool. Here’s how to cut through the noise and make a lasting impact with just a few words!
#1 Make Your Fonts Legible
Your audience does not sit down to consume ads. They are an interruptive form of marketing, one that pops up throughout people’s daily lives. To catch their eye, you need to make your ad as legible as possible.
The first place to start is the typeface. While fancy cursive or funky headline fonts may be fine for a wedding invitation or album cover, ads’ typefaces should be clean, simple, and highly legible.
For example, this ad design features too many different typefaces, several of which are tightly kerned or heavy cursive. There is also way too much text on the design. Much of it could be illustrated visually!
#2 Limit The Text
In addition to having great copy on your ad, you must keep it short. Most people can read short snippets of text in mere seconds. But once you start putting paragraphs on your ad, you’ll quickly lose them.
For example, this ad design started with a great concept (“we make mortgages easy so you have more free time”) but got weighed down by its long paragraphs.
Also, each bit of text should have a font size proportionate to its importance. Obviously, key heading and calls to action should be the biggest! That’s not the case in this design.
So, keep your ad copy short and sweet. It’s best to use active language and simple phrasing. Remember, you want people to read it as easily as possible. Bonus points if you can make it funny!
#3 Embrace The F Pattern
People tend to process visual information from left to right across the top, then down the left side and across. This “F pattern” describes how most viewers direct their focus.
Therefore, important elements should be at the top and left of your ad design.
Sameness is the enemy of attention. The more similar your ads’ visual elements, the less likely it is that viewers will parse critical information. Your most impactful graphic should outweigh the others.
Also, headings and other key messages should be significantly larger than the other text.
You can play with font sizes to further express your message. Consider how this Ricola ad illustrates how a small cough can intrude upon a conversation.
Also, each graphic should be sized appropriately to capture attention and balance the other elements. This is especially important if you have lots of images in your design!
Notice how this ad design balances the size of the razor against the grid of portraits. The razor is placed in the lower third, which gives the overall layout a dynamic feel.
Your ad’s color scheme has more of an impact than you might imagine. First, colors play a huge role in how people perceive and process your design. Intentional color choices help express your values while engaging your audience.
Second, colors can clarify your key message. See how this ad uses color contrast to draw attention to the most important visual elements.
Following from tip #7, consider how different colors evoke different emotions. Color psychology is a well established set of principles that guide how people perceive visuals.
For example, purple suggests power, yellow connotes friendliness, and so on.
This L.L. Bean ad uses a friendly yellow to complement its central image of an adorable golden retriever. Combined with a witty, benefit driven headline, the overall design creates feelings of comfort and happiness.
By the same token, a deliberately “wrong” color choice will turn viewers’ heads and get them to pay more attention. That’s because our brains want to reconcile any incongruous information.
Take a look at how this series of dentist ads portrays famously yellow objects as pearly white to promote their services.
Our brains are wired to pay more attention to what we already know. That’s why recognition is so critical to advertising success. You want people to instantly recognize the elements of your ad.
If they don’t recognize your brand itself, use something they will definitely find familiar.
Ad designs don’t need to be highly literal. For example, it may seem obvious to depict a lawnmower for a lawn care business. However, is that unique enough to be eye catching?
Remember, the key to effective marketing is to emphasize your benefits over your features. Try using visuals to illustrate a concept rather than merely describing what you do.
For example, can you guess what’s being advertised by this design?
The most impactful ads are rarely complex assortments of words and pictures. A single, compelling image grabs your viewers’ attention. If you can send a clear message with one image, do it!
As the saying goes, a picture is worth a thousand words. An iconic image for your ad might be worth a million.
As we discussed above, shorter is better for your ad’s text content. You want to catch people’s eyes without forcing them to read too much.
But what if you could share your message without making them read at all? A symbolic design can say much more than words alone. More importantly, symbolic images resonate more strongly with audiences.
Tap into visual metaphors to express deeper themes in your ad design. These can include images with certain connotations as well as altering graphics to deliver your message.
For example, check out this Febreze campaign that depicts well known smelly foods as pie graphs.
Here is a custom flyer graphic mockup created for a client by Flocksy team member Amanda.
All custom illustrations/brand designs/marketing materials on Flocksy are created completely from scratch by one of our extremely talented graphic design creatives.
Start a graphic design project today and see results in just hours!
by Flocksy writer Rachel To request your first creative project on Flocksy, you’ll need to fill out a project brief. Doing so ensures that the creatives who are added to your project will have the information and assets they need to deliver what you want.
Here’s how to go through our project request process, as well as some pointers on what to include in your brief. continue
by Flocksy writer Matt. There are many principles and foundations to adhere to when crafting a great headline; here are some of the top tips to follow when crafting headlines of your own. continue
by Flocksy writer Janelle. Regardless of how AI is used, website and blog owners using GPT-3 and other AI content generators to pump out their content are risking penalties if detected by Google’s algorithm. continue
by Flocksy Writer Matt G. These Movie Studio logos are incredibly creative and convey information with just a few simple artistic building blocks. continue
The world of marketing is a wild and wonderful place filled with both the classic approaches to basic advertising and the more innovative electronic offerings, designed to grab your target customer’s attention.
The internet is filled with tiny ads no bigger than a stick of gum to elaborate and often irritating pop-ups. But their size is a deficit.
Business posters, on the other hand, reign supreme because they can be many sizes, often larger than 3 feet by 5 feet, and can incorporate visual attractions more than many other options, including internet marketing ideas.
The resolution, the colors, the style, and even the shape, all draw the eye, and with the right focus points, can even improve your exposure to a large audience.
If you are looking for a passive way to promote your company, we have some business poster ideas you might love.
They have all been used to great success and we think they can bring you a positive outcome in your traffic flow and improve your bottom line.
Here Are 12 Types Of Business Posters Commonly Used For Marketing
Formative Posters
These are less of a cluster bomb and more of a scalpel. Formative posters target a very specific traffic set, visually drawing in only those in the respective field within the artwork and wording.
Medical professionals, law firms, and businesses of this type prefer these poster styles.
Fashion Posters
Do you make or sell clothing, bathing suits, or accessories? Do you use models to display how your products would look to your target audience? Then a fashion poster is perfect for you.
It shows your wares in the right light, similar to a well-shot magazine ad.
Political Posters
Never let it be said that politics is mutually exclusive from other businesses. You are still selling something. You are selling your candidate.
You are selling what they stand for, who they are attached to within a political party, and even selling their visage.
Subject Posters
These are commonly used to promote events. If you are having a block party, an art gallery opening, or even a yard sale, subject posters tell your traffic exactly what is happening, when it will show, and sometimes even how much it will cost while drawing attention and getting to the point.
Campaign Poster
Are you excited about a special event or month? Is it peach season in your town? Are you a huge advocate for breast cancer awareness?
For any campaign that needs maximum eyes to promote it, spreading your message can be achieved with a campaign poster.
Digital Posters
These are very common in bus portals and on fixed walls inside high-traffic structures. You often see them at the airport where poster placement is tricky.
Digital Posters are designed to change images at certain intervals to promote many businesses, not just one.
Corporate Posters
To promote your fortune 500 business, turn to corporate posters. They are not incredibly common and are often found within a certain proximity to the business they are displaying.
Companies that want to keep a firm connection with the public use these liberally.
Show Posters
You have seen these outside movie theaters, opera houses, and even the auditoriums of schools. Anywhere a show is playing, one, or many, show posters will be present.
They change frequently with the rotating of shows and are very cinematic in their display.
Infomercial Posters
Similar to the infomercials you see on TV when wracked with insomnia at 3 a.m., these posters show products that you already use and new products that are just being released.
They are designed to inspire you to buy these products and improve the company traffic via word of mouth.
Affirmation Posters
We see posters every day. Has one ever inspired you? Maybe there was a quote from a great philosopher, a religious passage, or an image of your favorite superhero saying something poignant.
You have just witnessed the power of passive affirmation.
Backlit Posters
These catch the eye, even at night, with some simple but effective lighting. They are often simple posters set into a lightbox. Again, these are common at shows and concerts that run late into the evening.
The lighting is perfectly angled to see them from a distance.
Propaganda Posters
Of all the poster options, these are met with the most distrust. Propaganda posters are designed by a party or business to spread a particular message based on opinions that are sometimes met with a poor reaction.
They are often used to sling mud at political candidates or rival companies.
Final Thoughts
Posters will always be used to promote businesses, products, services, and even ideals. They can be covered over, torn off the wall, and even smashed, but once a person has seen and absorbed what they display, the seed is planted.
That seed grows into a living entity, capable of driving new customers to your offering, but also can push them away.
When creating your business poster, know your audience, know your traffic spot, and place it strategically. Just putting it anywhere won’t achieve the desired effect. You must do the research, the recon, and be pragmatic.
The upside of posters over billboards is people can stop and take a closer look at the poster if it grabs them without the potential of vehicle collisions. Certainly, a safer and more economical choice.
We see circles a lot in branding. Why is this? Circles are a symbol of trust and unity, while squares symbolize rigidity and structure. When starting a new company, logos can be a key factor in its success. Here we will look at 15 circular logos, from both large and small companies, and see why they work for marketing.
Why this works: The Green Giant stood out above other food brands when it first appeared in 1925 because of its unique mascot.
Fun fact: Is bigger better? Part of the company’s fame came after they grew a particularly large pea variety, hence the name and the green giant’s deep voice when he says “ho ho ho”.
Why this works: Given that circles tend to be perceived as trustworthy, it’s no coincidence that some of Chrome’s biggest competitors: Apple Safari and Mozilla Firefox, also have circles for their logos. Internet browsers take users’ information to better their platforms, so users want to know that their information is being used responsibly.
The interesting note is that internet explorer, which hasn’t done as well in the market recently, emulates a circle but is not a circle. Got to be something to it!
Fun fact: Chrome services more than 2.65 billion internet users.
Why this works: Grammarly is a great software for professional and student writers. The software helps you edit as you work and streamlines the final drafting process. By making their logo look like the first letter of the word and keeping a distinct shade of green, they were able to stand out with minimalism.
Fun fact: When you download Grammarly for free, the arrow spins every time you fix an error in your paper which creates a great dopamine reward for writers during an otherwise tedious process.
Why this works: Just 3 elements: a music note, a sound wave, and a circle. This is a smaller company but with a catchy name similar to its competitor Spotify and fairer rules for musicians, it looks like it’s going to gain more traction in the future.
Fun fact: According to their biography on the Appstore, Trubify lets artists earn 2 cents per viewer when they go live for concerts, which is a lot more than what Spotify can give artists per stream on their platform, even after artists have paid them to showcase their music.
Why this works: This logo ventures a little outside the lines, which is something astronomers have to do all the time to make new advancements in technology. With few edits, this image has stood the test of time.
Fun fact: When John F. Kennedy ordered NASA to send a man to the moon, his intentions weren’t just about dreams and honor. At the time, Russia was also sending men into space and Kennedy wanted to beat them out. Thus, it was a lot more of a political agenda than initially thought by the public.
Why this works: The contrast between dark and light makes this especially appealing for gamers at night.
Usually, in their ads, the screen will be dark and the logo dramatically fades into view for an awakening effect. If it’s fitting for your brand, you can use this strategy in your advertisement videos.
Fun fact: Known for producing fantastic PlayStation games from the masculine Assassin’s Creed to feminine Just Dance 2022, this company never misses a beat in that you can easily find games for the whole family.
Why this works: Target’s logo matches its motto very well. A simple marketing term, targeting refers to learning more about your customers so you can give them what they need.
Fun Fact: Something a friend and I noticed recently was that Target is having competitively low prices but generally has higher quality clothing that lasts longer than the clothes at Walmart.
The department store doesn’t have the most organized vibe but during the change of seasons, they get a lot of new stock and new deals that are worth a look.
Why this works: The iconic checkerboard pattern is reminiscent of 50s diners. In their dealerships, you see this cool style decorated throughout the showrooms. It gives a fun identity for a car brand.
Fun Fact: Known for their Mini Coopers in addition to more expensive models, their used cars can go for under $10,000 while still giving you top-notch service you would normally get with a luxury car.
Why this works: The Pegasus is a unique mystical animal and isn’t typically shown in red, white, and blue. What nontraditional colors look good on your logo?
Fun fact: Mobil has been updating this image on their website to not include the circle, but their gas stations still showcase this older version on the side of the buildings.
Logos tell their own story. In fact, they are often the first opportunity a company has to market to a customer. A great logo is essential for consumer products because it is what faces customers on the shelves.
The logos collected here attempt to share the stories of these beer companies. With some big and small brands, every beer logo has a story to tell.
The Guinness logo has seen a great deal of evolution since its conception in 1759. However, the logo first appeared with the harp in roughly 1862.
This imagery dates back to King Brian Boru, the first ruler to unite all of Ireland. As the story goes, he had a golden harp, so its appearance here represents the unity of Ireland.
As it says right on its logo, Yuengling is America’s oldest brewery, established in 1829 by David G. Yuengling.
The logo, therefore, has a significant symbol for American freedom on the logo: an eagle. In the Yuengling logo, the eagle appears over a barrel (presumably of beer).
This logo, along with its classic script font, is elegant and classy and feels like a call back to America’s roots.
Over 500 years ago, the Reinheitsgebot or “The Purity Law” was decreed by Duke Wilhelm IV and Duke Ludwig X. The Reinheitsgebot stated that only barley, hops, and water be used to brew beer.
The unfortunate part was that they didn’t realize yeast was important as well, so it was added later. Bavarian beers tend to follow the Reinheitsgebot, even today.
In 1589, Duke Wilhelm V founded the Hofbrauhaus to bring quality beer to Bavaria. In the logo, the crown atop the HB represents regality, beer purity, and the crown (foam) atop a beer.
Trappist Westvleteren 12 is one of the most exclusive beers in the world. Sold only to private customers, Trappist Westvleteren 12 dates back to 1839 when the Saint-Sixtus Abbey began brewing beer.
The bottle cap is the only place on the bottle where the logo appears. The writing itself is older-looking, appearing as though it hasn’t changed since 1839 with the first beers.
They are the quintessential no-frills brewery, so the logo follows suit. For a beer so beloved, the discrepancy between the minimalist design and the popularity of the beer is striking.
Bret Syfert, also known as Hyde’s Lovelies, designed the logo for Asahi. He studied and graduated from the University of Arts in London and created the design for the text from nothing, relying on no other font types to create this text.
The Kirin is a mythological East Asian creature, and it is said to bring good luck. So the Kirin appears on the logo of Kirin Ichiban as a way to bring good luck to the drinker.
It’s like cheers from the drink itself! It also makes the label appealing to those who recognize the Kirin.
For many Americans, the word “beer” is synonymous with Budweiser, and the logo perpetuates this. The bright red backdrop, with crisp writing and logo, stands out and screams recognition.
The script font in front of the bowtie outline also aims for sophistication. Their slogan is “The King of Beers,” and while the logo had a crown on it for some time, it no longer bears that imagery.
Inside the oval (or sometimes circle) logo is a blue star. This blue star became part of the logo in 1928, only a year after this beer was born. Each of the points on the star represents one of the five original founding breweries of Newcastle.
Carlyle Brewing Co. is a small, beloved brewpub in Rockford, Illinois. Its primary logo is that of a regal-looking chalice. With the slogan “blessed is he who drinks beer,” this chalice alludes to the Holy Grail.
Goose Island has a very simple, elegant logo. One of the best parts of this logo is that it pays homage to the original logo while also gaining a recent refresh.
The designers also intended to create a logo with a bold, timeless font that would transfer well to merchandise and work in many different ways.
Pig Minds is the very first vegan brewery in the United States. They attack this niche market with a quirky twist that is a little different but with on-point messaging.
Their logo contains a bold typeface that is clean while also being a little messy, as though caught in the bramble of hops that hang from the sides of the logo.
Heineken is often synonymous with the color green. In fact, this modern color is known as “Heineken Green” and is meant to reflect the color of their bottles.
This green color also exudes trust and the natural world. The bright red star represents the tradition of brewing.
Great television is one of the blessings of the television age. With so many great shows, marketing teams need to develop great logos that fans can remember and recognize. These 12 great television logos are memorable, effective, and creative.
The best logos communicate the ideas behind a television show and seamlessly integrate them into the television show itself. Great logos also depict the themes, symbols, and concepts throughout a television show itself.
Unique for their own reasons, some of these logos are simple and others are complicated, but they are all memorable and take the logo game to the next level.
The logo for the funny, quirky workplace comedy The Office is relatively simple. In all lowercase letters, regardless of the their appropriate capitalization, this logo appears as though it has been typed on a typewriter. This, of course, is an appropriate look for a show that takes place in an office space.
The other benefit of this logo is that it is easily transferable. The letters can be any color marketing teams need because the lettering and logo are so simple. This, too, makes sense for a show with a sweet, simple idea.
Lizzie McGuire is a coming-of-age show that follows the titular heroine, Lizzie McGuire, as she navigates her middle school years. Alongside her adventures, as a cartoon reflection, viewers meet the cartoon version of Lizzie.
In the Lizzie McGuire logo, this cartoon version appears alongside a fun and funky font with the show’s name. Between the bright colors and the youthful font, this logo screams childlike fun and joy, two qualities the show represents.
Like The Office logo, the Parks and Recreation logo is nothing too fancy. Instead, it simply reflects the show’s main action, which surrounds a park department in a small town.
The main character, Leslie Knope, is committed to making her small town the best place it can be and is absolutely in love with public service. Most people consider such a passion dull and exhausting, but Leslie is the complete opposite. Therefore, the logo for this show acts in opposition to the type of character Leslie is.
The juxtaposition between the excitable, passionate Leslie and the rather dull logo for the television show is what makes this logo so interesting.
The Game of Thrones television show is rich with imagery and invokes intense feelings for viewers. The logo is quite similar. The text for the logo appears to be quite regal, and with the towering T, pieces of it even feel intimidating.
Like the iron throne, a prominent symbol in the show and its marketing, these letters also feel sturdy and heavy, perhaps even ancient.
The Brady Bunch is the story of two people who bring their respective children together to form a large family. Together, they become “The Brady Bunch.” The whole family is featured in the opening sequence, which was so popular that it is widely considered the logo for the television show.
In the center of these squares, viewers see a funky bit of writing that gives the show’s title. This font is absolute perfection for the time period portrayed in the show.
There’s almost nothing more iconically 90’s kid than a love for the Rugrats logo. Simple in its idea, the logo reflects the playful and imaginative stories of the show’s main characters.
Primarily purple font, the splotches of yellow, red, and green throughout represent the silliness (and often messy nature) of childhood play.
Written in all uppercase letters, the Friends logo is iconic because it is memorable and unique. Like the Rugrats logo, it features blue, red, and yellow dots, but these dots do not represent childlike play for this show.
Instead, they represent the vibrancy of the slow itself. Known for its colorful sets and exciting characters, this imperfectly perfect logo expresses the joys and frustrations of becoming an adult in the city.
Orange Is the New Black follows a straight-laced character who finds herself in jail for a crime she committed many years before. The sentence throws her into a life she thought she had left and interrupts her new life, and the logo represents this intersection of her new life and what life was like before.
The bright orange word that spells out “Black” represents Piper, as someone who stands out from the crowd. The black bars on either side of the logo represent the literal bars of the jail in which the characters are kept. The letters are all unfinished to show the growth that all humans go through, whether they are in jail or on the outside.
Like Rugrats, the sitcom Full House Is an absolute mainstay of the 90s. The logo for this one is quite simple, appearing in all uppercase lettering, but written in a handwriting font to appear more wholesome. This font style is so synonymous with the show and its characters that the spinoff, Fuller House, used the same font for its logo.
This gritty, intense, exciting, and disturbing show follows a chemistry teacher who becomes a methamphetamine dealer to help pay for his cancer treatment.
This logo highlights the importance Chemistry plays in the show by highlighting the elements of bromine and barium (respectively, Br and Ba) in the television show’s title. It’s memorable for the chemical element and how it is featured in the title.
The iconic logo for Man Men is the silhouette of a man’s back as he smokes a cigarette. It is a callback to the era of advertising that glorified smoking and Joe Camel. Besides that, the logo feels very tight and orderly, which is the very image the main character, Don Draper, aims to project to the world.
As the only reality show on this list, the Survivor logo is truly iconic because it changes with every season to reflect the new contestants and location. One thing that does remain the same, however, is the Survivor name in the middle of the logo.
Always designed with an eye to graphic design, these logos always feature a font that is imperfect and a little jagged, meant to represent the type of places contestants compete.
The best logos communicate the ideas behind a television show and seamlessly integrate them into the television show itself. Great logos also depict the themes, symbols, and concepts throughout a television show itself.
Unique for their own reasons, some of these logos are simple and others are complicated, but they are all memorable and take the logo game to the next level.
If you’re having a creative blockage, the best course of action usually is to be inspired by the work of those around you. There are plenty of sources of inspiration to turn to, but one of the most under looked are airlines.
Airline logos are usually sleek and minimalist, incorporating the feel of the country and tradition that the airline is associated with. Here’s a list of twelve great airline logos to help you in times of creative crisis.
One of the largest and most venerable airlines in the United States, American Airlines has seen their logo go through a few different changes over the years.
The new logo keeps with the minimalism of the current artistic period, but their most famous and creative is their 1967 rendition.
This is an angular, bold, and flashy design that promises swiftness and safety to customers. It also makes great use of American colors and a smattering of negative space.
Actually the world’s oldest airline, Lufthansa has also seen a change of the guard frequently in regards to its logo. This choice is its 1963 version, a sleek and minimalist logo that’s ahead of the curb when it comes to design trends.
The bird depicted is actually a crane, which would later be colored yellow in order for the brand to stand out from competitors.
This Dutch airline is the oldest to retain its original name, and infrequently changes its logo. It’s easy to see why, as this crown design is bold and denotes royalty and good travels.
The simple but evocative design crown is meant to symbolize the name “Royal Dutch Airlines” that the company represents. This logo is one of the most famous in the world, recognized by many countries in the western hemisphere.
This logo is of Horus, the Egyptian god of the sun and sky. Horus was often depicted as having a falcon’s head, which the logo also depicts.
It’s clever in that only a few lines and some curves can evoke a specific ancient god immediately. The bold, dark blue is also descriptive and rarely used in other airline logos, which usually opt for a lighter, “airier” blue.
Observe the curiosity and imagination Horus displays on this stunning logo.
Many airlines use symbols of their country to display the mood and experience their passengers will feel when flying, and Sri Lankan Airlines does this better than most.
They depict a colorful, shimmering peacock, pointed straight up at the sky in flight. You feel the wings about to unfurl as the bird takes flight, hurtling toward its destination.
The font and colors are colorful and wavy as well, adding a sense of fun and adventure.
One of the most pleasant and comforting images on the list, Hawaiian airlines uses a friendly face to ease passengers. The face is of a typical but beautiful island girl, Pualani.
The setting sun and flowery headwear perfectly describe, in visual terms, the beauty and fun customers will have when they reach their destination.
This logo was designed by Lindon Leader in 2001 and is one of a precious handful of airline logos to depict a persona, rather than an animal or wing.
Here’s another of that precious handful. AeroMexico features a stoic and reserved Aztec eagle warrior. He wears a traditional headwear of eagle to symbolize the sun.
This logo works on so many levels because it pays homage to the past of its country while evoking the spirit of its ancestors and rich traditions. The blue also helps the planes and company stand out from a crowd.
Iran National Airline was registered as a national company and changed its name to Iran Air. Shortly after, in 1961, a competition was held to select a new logo for the country.
The result is this beautiful depiction of a griffin. While the color and size of the logo is typical for airlines, what is atypical is the intricacy of the design.
Unlike many logos which are just a few lines, this is a full drawing, a careful depiction of a griffin in modest detail.
This is a fantastic logo because it represents the togetherness and unity of the region. There are two parts to the logo; the word “Azul” on the left was tweaked by TRIP Linhas Aereas when they acquired the company, changing the color of the “U”.
The logo on the right is a pastiche of many different regions, all working together to form the beautiful country of Brazil. The colors are fierce and bright and their unity speaks volumes about the message and mindset of the company.
Unlike many airlines, the Gulf Air eagle brings feelings of luxury and exclusivity because of the fantastically rich colors and detail.
This Bahraini airline holds a place of elegance and dignity in the airline industry, a place which they’ve immaculately captured with their golden eagle.
In addition to the color, and much like Iran Air, the logo is splendidly detailed and shows swift and sudden movement. It also represents the values of traditional Arabs and functions as a bridge between the old and modern. Just perfect.
This is another nationally owned airline. Although many mistake the animal presented as an elk, it’s actually an oryx, which is the national animal of Qatar.
The oryx blends into the background and is ensconced in maroon, a symbol of national pride and resolve. The Arabic letters cleverly spell out “Al Qataria” which is the English name of the airline.
The entire logo is incredibly dignified and presents an image of grace and magnitude.
Qantas is the largest airline in Australia and it unfurled its first logo in 1994. Of course, as the largest airline in the country, it’s only natural that Qantas’ logo is a minimalistic kangaroo, hopping through a field of red and white.
This is an especially sleek and modern logo, one which conveys speed and efficiently, qualities often looked for in an airline of Qantas’ size and reputation. This logo is great because of its simplicity and streamlined nature.
